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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Subway is ahead of most brands
Sample of brands in the same percentile
See what factors influence Subway performance in the Latvia and how they change over time
See what factors influence Subway performance in the Latvia and how they change over time
Available by subscription
Available by subscription
An analysis of Subway' competitors in the Latvia
An analysis of Subway' competitors in the Latvia
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance in Latvia is at the 56th percentile, indicating an average/above average market position. This means Subway performs better than 56% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include "Kazbārs", SPURA, Fontaine Gypsy Camp, Gardi gan, Picērija Meistars un Margarita, and Druvas.
Analyzing competitors' cross-visitation reveals shared customer bases, aiding targeted marketing and competitive strategy development.
Subway customers in Latvia also frequently visit COFYZ (33.33%), Has Kebabs (16.67%), Vapiano (16.67%), Picērija "Zebra" Smiltene (16.67%), and Pica LuLū (16.67%). This indicates potential opportunities for Subway to attract customers from these competitors through targeted promotions or menu adjustments.
Understanding traffic workload by hour optimizes staffing, inventory management, and promotional timing for enhanced efficiency and customer experience.
Subway in Latvia experiences peak traffic between 9 AM and 7 PM, with the highest workload observed between 11 AM and 6 PM. Traffic significantly decreases after 8 PM, with minimal activity after 9 PM. Resource allocation should align with these peak hours to ensure optimal service.
Analyzing consumer segments by gender and generation informs targeted marketing, product development, and tailored customer experiences.
Subway's customer base in Latvia shows a higher affinity among women (index 116) and a lower affinity among men (index 88) compared to the average consumer. The Generation X segment is significantly overrepresented (index 303) in Subway's customer base, showing very high affinity.