Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
سرزمین سوخاری is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence سرزمین سوخاری performance in the Iran and how they change over time
See what factors influence سرزمین سوخاری performance in the Iran and how they change over time
Available by subscription
Available by subscription
An analysis of سرزمین سوخاری' competitors in the Iran
An analysis of سرزمین سوخاری' competitors in the Iran
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, a direct indicator of competitive strength and customer preference in the industry.
سرزمین سوخاری holds a leading position with a percentile of 99, placing it in the top 1% of brands. This strong market performance indicates high customer preference. Performance peers in the same range include رستوران ماهور, رستوران و دیزی سرای نرگس خاتون, Mahed Arabic Cafe & Restaurant, Bibar Pizza, Khavar Khanoom Restaurant and Razeghi Restaurant, all at the 99th percentile.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation, which are critical for sustainable growth.
The overall CSAT for سرزمین سوخاری is 23%, showing a significant decrease of 39.3 percentage points year-over-year. This indicates a potential decline in customer happiness which needs immediate attention. In Tehran Province, the CSAT is 18% with a decrease of 51.7 percentage points.
Outlet count signifies brand reach and accessibility, indicating potential market coverage and customer convenience in different regions.
سرزمین سوخاری has 27 outlets across Iran, predominantly in Tehran Province with 16 locations. Fars Province has 6 outlets, while Khuzestan, Chaharmahal and Bakhtiyari, Semnan, Isfahan and Hormozgan Provinces each have 1. This distribution highlights the brand's stronger presence in certain regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and highlighting opportunities for differentiation.
The top competitors based on customer cross-visitation include 133 Restaurant, Lavia Fast Food, سوخاری کیلویی, Opal Food Court, and آش و حلیم سید مهدی اندرزگو. Each of these brands sees a 6.25% cross-visitation rate from سرزمین سوخاری's customers, suggesting shared customer bases.
Traffic workload shows peak operational hours, aiding resource allocation and staffing decisions for optimal customer service and efficiency.
Traffic workload for سرزمین سوخاری peaks between 6 PM and 10 PM (hod 18-22), with the highest traffic at 10 PM. Lowest traffic occurs between 1 AM and 9 AM (hod 1-9). This data indicates peak hours, allowing targeted resource allocation.
Understanding consumer segments allows for targeted marketing and personalized experiences, improving engagement and brand affinity.
Women (affinity index of 166) and Gen Y (affinity index of 149) exhibit high affinity towards سرزمین سوخاری. Men are under-indexed (affinity index of 72). This suggests focused marketing towards women and Gen Y could yield better results.