Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Southern Fried Chicken is right in the middle
Sample of brands in the same percentile
See what factors influence Southern Fried Chicken performance in the France and how they change over time
See what factors influence Southern Fried Chicken performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of Southern Fried Chicken' competitors in the France
An analysis of Southern Fried Chicken' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals the brand’s share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Southern Fried Chicken holds the 45th percentile in market performance in France's Cafe & Restaurants industry. This 'below average/lagging' position indicates that the brand is capturing less foot traffic compared to competitors. Peers within the same percentile are La Table de L'Aize, Mange Moi 47, Restaurant Sabraj, L'Archou, SNACK BDK, and Le Regal. It shows a -45 delta change from last year.
The number of outlets indicates brand reach, directly impacting market presence and potential revenue streams in different geographic areas.
Southern Fried Chicken has only one outlet located in Martinique, France. This single location represents 100% of the brand's presence within the analyzed region.
Understanding competitors helps refine strategies, identifying overlap in customer bases to capitalize on shared consumer interests and preferences.
Southern Fried Chicken shares customers with Chez Elo, Bar Mambo Café bnf, and Restaurant - Ephemera, with a cross-visitation rate of 50% each. This suggests a similar customer base and opportunities for competitive analysis and strategic adjustments.
Traffic workload insights reveal peak hours, enabling optimized staffing, promotions, and resource allocation for better customer service and efficiency.
Southern Fried Chicken experiences peak traffic workload between 11 AM and 9 PM, with the highest traffic workload at 62.14% around 6 PM. The data shows zero traffic between midnight and 7 AM, suggesting late morning and evening are crucial times for operations.
Analyzing consumer segments focuses marketing efforts by pinpointing demographics with the highest affinity, maximizing engagement, and ROI.
Women show a high affinity (index 139) for Southern Fried Chicken, while men are under-indexed (index 64). Gen Y shows the highest affinity (index 196). These affinity indexes suggest marketing campaigns should be tailored for the segments.