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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sofuren is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sofuren performance in the Japan and how they change over time
See what factors influence Sofuren performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Sofuren' competitors in the Japan
An analysis of Sofuren' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's foot traffic share, indicating competitive strength and customer preference within the Cafe & Restaurants industry.
Sofuren's MARKET PERFORMANCE is in the top 1% in Japan's Cafe & Restaurants industry, indicating a leading position. This high percentile signifies strong brand preference. Performance peers within a similar range: Tokyo Gyozaken, Sugitaya, Yukimuratei, Ajisen Ramen, 麺や 醤すけ ramen SHOSUKE, Tabehodai Yakinikudining Chikaraya Meiekiten, all at the 99th percentile.
CSAT reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service and product improvements.
Sofuren's overall CSAT is 76%, up 0.9 percentage points year-over-year, showing improved customer satisfaction. Fukuoka Prefecture has the highest CSAT (81%), while Kumamoto Prefecture has the lowest (58%) with a decrease of 3.6 percentage points. Aichi Prefecture shows the biggest CSAT growth of 22.2 percentage points.
Average check measures customer spending per visit. Tracking this KPI informs pricing strategies and assesses customer value and spending habits.
Sofuren's overall average check is 1.3K JPY, down 2.8% year-over-year, indicating potentially reduced spending per customer. Fukuoka Prefecture has the highest average check (1.4K JPY). Oita Prefecture’s average check is 1.2K JPY. The metric informs revenue per customer.
Outlet count indicates brand reach and market penetration. Monitoring outlets provides insights into expansion and geographic performance.
Sofuren has 13 outlets in Fukuoka Prefecture, the most among listed prefectures. Oita Prefecture has 4 outlets, Kumamoto has 2, and Kyoto, Kanagawa, and Saga Prefectures each have 1. Most customers are covered in Fukuoka.
Understanding competitors reveals market dynamics and customer preferences. Monitoring top competitors informs strategic positioning and marketing efforts.
Sofuren's top competitors based on customer cross-visitation are McDonald's (6.60%), Yoshinoya (5.08%), Ichiran (4.57%), Makino Udon (4.57%), and Marugame Seimen (4.57%). The brand stands near the leaders on the market.
Traffic workload analysis identifies peak hours, helping optimize staffing and resources for better customer service and operational efficiency.
Sofuren's peak traffic workload occurs between 11:00 and 14:00, with the highest workload at 12:00 (67.46). Traffic is minimal between 0:00 and 8:00. Max workload in the lunch time.
Understanding consumer segments allows targeted marketing. Gender and generation data helps tailor strategies and improve engagement.
Women (86%) are overrepresented compared to the average consumer. Men have higher affinity (108%). Gen X is overrepresented (116%), while Gen Y (94%) and Gen Z (52%) are underrepresented, suggesting the brand resonates more strongly with older generations. Need to attract GenZ.