Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Smashburger is ahead of most brands
Sample of brands in the same percentile
See what factors influence Smashburger performance in the India and how they change over time
See what factors influence Smashburger performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Smashburger' competitors in the India
An analysis of Smashburger' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Understanding market performance is critical for assessing brand strength and identifying competitive advantages within the Cafe & Restaurants industry.
Smashburger's MARKET PERFORMANCE in India is at the 62nd percentile, indicating an average/above average market standing. This means that Smashburger outperforms 62% of brands in foot traffic. Performance peers in a similar range include Sangam milk parlour, M&N CAFE, Cafe7 udgir, The Briks Restaurant-Best Restaurant & Hotel in Budhlada, GOPI KHAMAN HOUSE, All Thats Coffee Wardha.
Tracking the number of outlets indicates brand expansion and market penetration, reflecting growth potential and customer accessibility in different regions.
Smashburger has 1 outlet in Punjab, India, between May 1, 2025 and July 31, 2025. The brand demonstrates a presence in this state, which provides a baseline for future expansion efforts.
Identifying top competitors through cross-visitation patterns helps refine marketing strategies and differentiate the brand by understanding shared customer base.
The top competitors for Smashburger in India, based on cross-visitation, are Down Town Cafe, Underdoggs, Sidhu'z Highway Kitchen, Khalsa Ji Fast Food, and Moga Dhabha, each sharing 33.33% of Smashburger's customer base.
Analyzing traffic workload by hours allows for staffing optimization and targeted marketing campaigns during peak times to maximize operational efficiency.
Smashburger in India experiences peak traffic between 7 PM and 8 PM (hod 19 and hod 20), with the highest workload reaching 93.00%. Traffic begins to rise at 10 AM, indicating the need for optimized resource allocation during these hours.
Understanding consumer segments informs marketing and product development, ensuring offerings align with demographic preferences and behavioral patterns.
Women are overrepresented (148%) among Smashburger's consumers compared to men (86%). Gen X demonstrates a high affinity (680%) for Smashburger. This shows the brand resonates strongly with Gen X consumers, indicating potential for tailored marketing efforts.