Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
SGF is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence SGF performance in the India and how they change over time
See what factors influence SGF performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of SGF' competitors in the India
An analysis of SGF' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference relative to competitors in the Cafe & Restaurants industry.
SGF's market performance is in the top 2% (98th percentile) in India, indicating a leading market position. This shows strong competitive strength and high customer preference compared to peers like Aaladipattiyan Karupatti coffee, One8 Commune, Bangalore, and others.
Customer satisfaction reflects brand loyalty and service quality, impacting repeat business and positive word-of-mouth.
SGF's overall customer satisfaction is 87%, a significant increase of 15.1 percentage points year-over-year. In Delhi, CSAT is 84% with an 11.6 percentage point increase, indicating positive customer perception and improved service quality in this region.
Average check indicates customer spending habits and revenue per transaction, influencing overall profitability.
SGF's overall average check is 406.1 INR, a decrease of 6.1% year-over-year. In Delhi, the average check is 405.3 INR with 0% growth. The decline indicates potential shifts in customer spending or promotional impacts.
Outlet count signifies brand reach and market penetration, reflecting expansion and accessibility to customers.
SGF has 16 outlets in Delhi, 3 in Haryana, and 1 each in Madhya Pradesh, Punjab and Rajasthan. The concentration in Delhi indicates a strong regional presence, while expansion into other states shows growing market reach.
Analyzing top competitors reveals the competitive landscape and helps identify strategic advantages.
SGF's top competitors based on customer cross-visitation include McDonald's, Chaayos Cafe, Starbucks, Atmosphere Restro & Bar, and Hotel Highway King, each with a cross-visitation rate of 4.88%. This indicates shared customer base and direct competition.
Traffic workload analysis helps optimize staffing and resource allocation based on peak hours.
SGF experiences peak traffic workload between 7 PM and 10 PM, with the highest traffic at 9 PM (60.72). This workload analysis indicates the busiest hours, allowing for optimized staffing, resource allocation and promotional strategies during peak times.
Understanding consumer segments allows for targeted marketing and product development based on demographic preferences.
Women and Gen Z demonstrate high affinity for SGF, with affinity indexes of 182 and 420 respectively. Men and Gen X affinity are under-indexed compared to the average consumer, while Gen Y is slightly under-indexed. These insights help tailor marketing to high-affinity groups.