Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sederhana is in the top 14% of brands
Sample of brands in the same percentile
See what factors influence Sederhana performance in the Malaysia and how they change over time
See what factors influence Sederhana performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of Sederhana' competitors in the Malaysia
An analysis of Sederhana' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sederhana's Market Performance is at the 86th percentile, indicating above-average market standing. This means it outperforms 86% of brands in the Cafe & Restaurants industry in Malaysia. Peers in the same percentile include MainRoad Jalan Ampang, Chan Hainam Kopitiam Restaurant, Harlo Bar BBT, 台北商行 House of Taipei Kepong Baru, Fizow Kitchen Kota Bharu, and Borneo Tuak Korner, reflecting similar market presence.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly influencing retention and revenue growth. Monitoring CSAT is crucial for business sustainability.
Sederhana's overall customer satisfaction is 81%, a significant 14.9 percentage point increase year-over-year, indicating improved customer sentiment. Kuala Lumpur shows a high CSAT of 92%, with a substantial growth of 33.5 percentage points. Selangor has a CSAT of 72%, with a growth of 4.3 percentage points, suggesting positive trends across key locations.
Number of outlets indicates brand's expansion and market reach, reflecting growth strategy and potential revenue streams within a region.
Sederhana has one outlet in Selangor and one in Kuala Lumpur, indicating a limited but present physical presence in these key Malaysian states. Further expansion could increase market share and brand visibility.
Identifying top competitors based on cross-visitation helps understand consumer choices and competitive landscape, informing marketing and strategic decisions.
The top competitors for Sederhana, based on customer cross-visitation, include POKOK KL Cafe, Cosy Place Restaurant Wangsa Maju, Born Butcher, AMN'S Corner Nasi Lemak Panas, and Restoran Nyiru Klasik Ikan Bakar, each with 8.33% cross-visitation. This indicates shared customer interest and potential for targeted competitive strategies.
Understanding traffic workload by hour helps optimize staffing, manage resources efficiently, and improve customer service during peak hours.
Sederhana experiences peak traffic workload between 12:00 PM and 1:00 PM, with 72.07% and 77.14% respectively. Traffic gradually increases from 10:00 AM, peaks around lunchtime, and decreases throughout the afternoon and evening. There is minimal to no traffic from 9:00 PM to 9:00 AM.
Analyzing consumer segments by gender and generation enables targeted marketing, personalized offers, and product development tailored to specific demographics.
Sederhana shows a high affinity with women (103%), suggesting they are overrepresented compared to the average consumer, and affinity index of 98% for men. Gen Y (122%) and Gen Z (128%) also exhibit high affinity, indicating strong engagement from these younger generations.