Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sbarro is ahead of most brands
Sample of brands in the same percentile
See what factors influence Sbarro performance in the Iceland and how they change over time
See what factors influence Sbarro performance in the Iceland and how they change over time
Available by subscription
Available by subscription
An analysis of Sbarro' competitors in the Iceland
An analysis of Sbarro' competitors in the Iceland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sbarro's MARKET PERFORMANCE in Iceland is at the 65th percentile, which is considered average/above average. It indicates a moderate market presence compared to competitors. Performance peers in the same percentile range include: Flóran Garden Bistro, Kristjáns’ Bakery, Elda, A. Hansen, The Dubliner, and Lángos Vagninn.
Number of outlets indicates market reach and brand presence, affecting accessibility and potential customer base growth.
Sbarro has 5 outlets in the Capital Region and 2 in the Southern Peninsula of Iceland. This distribution indicates a stronger presence in the Capital Region compared to the Southern Peninsula.
Competitor analysis identifies key rivals and cross-visitation patterns, helping to refine marketing and competitive strategies.
Top competitors that Sbarro's customers also visit include Pakkhús Restaurant, Bautinn, Bláa Kannan Cafe, Keflavik Diner Airside, and Pylsuvagninn, each with a cross-visitation rate of 22.22%. This suggests shared customer interests and potential for competitive analysis.
Traffic workload reveals peak hours, enabling optimal staffing and resource allocation for better customer service.
Sbarro's traffic workload in Iceland peaks between 18:00 (6 PM) and 21:00 (9 PM), reaching highs of 45.86% and 43.81%, respectively. Lowest traffic occurs between 4:00 AM and 5:00 AM, which informs staffing and resource allocation strategies.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies based on affinity insights.
Sbarro's customer base in Iceland shows a high affinity among women (index 92), which is under-indexed. Men are over-indexed with affinity index of 105. Gen Y is highly over-indexed (index 195), suggesting a strong affinity from this generation.