Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pret A Manger is in the top 13% of brands
Sample of brands in the same percentile
See what factors influence Pret A Manger performance in the Italy and how they change over time
See what factors influence Pret A Manger performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Pret A Manger' competitors in the Italy
An analysis of Pret A Manger' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference through the brand’s share of foot traffic in the industry.
Pret A Manger holds a market performance percentile of 87 in Italy's Cafe & Restaurants industry, placing it in the average/above average category. This suggests a solid market standing relative to competitors. Performance peers in the same percentile range include Piazzetta Torricella, ID Concept Store, Re Sweet and Cold, Nilug, La Perla ristorante pizzeria and Ristorante Tonga Village.
Customer satisfaction reflects brand perception and loyalty, directly impacting revisit rates and long-term revenue growth.
Pret A Manger's overall customer satisfaction (CSAT) in Italy is 82%, a decrease of 9.3 percentage points year-over-year. In Aosta Valley, CSAT is 87% with a decrease of 12.9 percentage points. The CSAT dynamic data shows fluctuating customer satisfaction between April and June 2025.
Outlet count indicates market presence and expansion, directly impacting brand visibility and customer accessibility.
Pret A Manger has a limited number of outlets in Italy. There is 1 outlet in Aosta Valley and 1 in Lombardy. The limited number of locations may affect overall market penetration and brand recognition across Italy.
Analyzing competitors identifies market threats and opportunities, enabling strategic adjustments to maintain a competitive edge.
The top competitors of Pret A Manger, based on customer cross-visitation, include "Bar Le Rose", Aquila Nera Ristorante, Bistrot Ramet, Locanda Fontanazza Osteria con Camere, and Osteria della Villa, each with a cross-visitation rate of 7.69% during the period from May to July 2025. These are brands Pret A Manger's customers also visit.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Pret A Manger experiences peak traffic workload around lunchtime, between 12:00 and 14:00, reaching 80.43 and 78.71, respectively. Traffic is minimal during early morning hours (0:00 - 6:00). Staffing should align with these peak hours to improve customer service.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to specific demographics.
Women show high affinity (83) toward Pret A Manger, compared to an affinity of 113 for Men. Gen X exhibits high affinity (172), while Gen Y is under-indexed (42) and Gen Z show high affinity (285), suggesting targeted marketing strategies are needed for Gen Y.