Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pret A Manger is in the top 14% of brands
Sample of brands in the same percentile
See what factors influence Pret A Manger performance in the Greece and how they change over time
See what factors influence Pret A Manger performance in the Greece and how they change over time
Available by subscription
Available by subscription
An analysis of Pret A Manger' competitors in the Greece
An analysis of Pret A Manger' competitors in the Greece
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand share, reflecting competitive strength and customer preference in the industry.
Pret A Manger's market performance is at the 86th percentile, indicating an average/above average market standing in Greece. This shows a strong competitive position. Performance peers in the same percentile range include Amalia Taverna, Yamas Restaurant Pizzeria, Krokodilos gastro tavern, Farma, Villa Luna, and Namaste.
Customer satisfaction (CSAT) is crucial for brand loyalty, repurchase rates, and positive word-of-mouth, impacting long-term revenue.
Pret A Manger's overall customer satisfaction is 58%, a significant increase of 21.5 percentage points year-over-year. In Attica, the CSAT is 55%, with a growth of 36.4 percentage points. This indicates substantial improvement in customer perception and experience over the past year.
Average check (transaction value) indicates customer spending habits and influences overall revenue and profitability trends.
The overall average check for Pret A Manger is 11.40 EUR, reflecting a 23.10% decrease year-over-year. In Attica, the average check is 10.10 EUR, with no growth. This decline suggests a need to analyze pricing strategies and customer spending behavior.
Outlet count reflects brand reach and market presence, critical for accessibility and revenue potential in diverse regions.
Pret A Manger has one outlet each in Peloponnese, Western Greece and the Ionian, Macedonia and Thrace, Attica, and Aegean. This limited distribution suggests a focused expansion strategy, potentially targeting key regions for growth.
Identifying competitors through cross-visitation data helps understand market dynamics and customer choices for strategic advantage.
The top competitors for Pret A Manger, based on customer cross-visitation, include Palaia Agora Kimolos - Grill (10%), Yacht Club Serifos (5%), Fourles (5%), Thalámi (5%), and Ζοrbas (5%). This data helps understand shared customer bases and competitive overlap.
Analyzing hourly traffic workload is essential for optimizing staffing, inventory, and service efficiency during peak hours.
Pret A Manger experiences peak traffic workload between 6:00 AM and 8:00 PM, with the highest traffic around 1:00 PM to 3:00 PM (54.33% and 52.62% and 54.05% respectivly). Traffic is significantly lower during late night and early morning hours.
Understanding consumer segments informs targeted marketing, product development, and positioning strategies to enhance engagement.
Pret A Manger's customer base shows a high affinity with Women (102%) and Gen X (158%), indicating these segments are overrepresented. Men (99%) and Gen Y (95%) are slightly underrepresented, suggesting opportunities for targeted campaigns.