Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pret A Manger is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Pret A Manger performance in the Switzerland and how they change over time
See what factors influence Pret A Manger performance in the Switzerland and how they change over time
Available by subscription
Available by subscription
An analysis of Pret A Manger' competitors in the Switzerland
An analysis of Pret A Manger' competitors in the Switzerland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pret A Manger holds a leading market performance in Switzerland's Cafe & Restaurants industry with a percentile of 98, placing it in the top 2% of brands. This indicates a strong market presence and high customer preference compared to its peers. Performance peers in the same percentile range include Brasserie Belleville, Le Petit Saigon, Mövenpick, Aiola al porto, Betty's Corn Dogs and Plan-Francey.
Customer satisfaction (CSAT) measures how well a brand's products or services meet customer expectations, directly impacting loyalty and revenue.
Pret A Manger's overall CSAT in Switzerland is 63%, a decrease of 20.1 percentage points year-over-year. Geneva shows higher satisfaction (64%) with a 19.7 percentage point increase, while Zurich shows lower satisfaction (62%) with a 32.4 percentage point decrease. This decline necessitates investigation and strategic improvements.
Average check reflects customer spending per visit, revealing pricing strategy effectiveness and customer value to the brand.
Pret A Manger's overall average check in Switzerland is 17 CHF, down 11.9% year-over-year. Zurich's average check is 18.2 CHF, with no growth. The decrease suggests a need to analyze pricing, menu offerings, and customer spending habits to optimize revenue.
Number of outlets reflects a brand's market reach and expansion, influencing brand visibility and customer accessibility.
Pret A Manger has 7 outlets in Zurich and 2 in Geneva, Switzerland. This distribution indicates a stronger presence in Zurich, which influences the brand’s overall accessibility and market penetration within Switzerland.
Identifying competitors reveals the competitive landscape and helps brands understand customer choices and preferences.
Customers who visit Pret A Manger also frequent upperdeck, Sternen, Fuchs, Starbucks, and NAPULÉ PIZZERIA, each with a cross-visitation rate of 9.09%. This data indicates direct competitors and shared customer base, showing cross-brand affinity.
Traffic workload by hours reveals peak operational periods, aiding in staffing and resource allocation for optimal service.
Pret A Manger experiences peak traffic workload between 10 AM and 7 PM, with the highest workload around 3 PM - 4 PM (48-49%). Low traffic is observed from midnight to 4 AM. This data is crucial for workforce management and resource optimization during peak hours.
Analyzing consumer segments informs targeted marketing by identifying key demographics and their brand affinity.
Pret A Manger's customer base shows a high affinity among women (169 index) and Gen Y (190 index), indicating these segments are overrepresented compared to the average consumer. Men are underrepresented (60 index). Targeted marketing towards women and Gen Y is likely to be effective.