Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pollo Tropical is in the top 12% of brands
Sample of brands in the same percentile
See what factors influence Pollo Tropical performance in the Colombia and how they change over time
See what factors influence Pollo Tropical performance in the Colombia and how they change over time
Available by subscription
Available by subscription
An analysis of Pollo Tropical' competitors in the Colombia
An analysis of Pollo Tropical' competitors in the Colombia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Pollo Tropical's Market Performance in Colombia is at the 88th percentile, indicating an average/above average market standing. This means the brand outperforms 88% of its competitors in foot traffic. Performance peers in the same percentile range include Hotel el dorado Posada Turistica, Antigua Contemporanea, Restaurante Cook's, Estadero y Restaurante Los Hoyos, Distinto Cacao & Coffee, and Erre de Ramón Freixa (Hotel Las Américas).
Number of Outlets indicates brand reach and expansion. Growth in outlets can reflect increased market penetration and revenue potential.
Pollo Tropical in Colombia has 2 outlets in RAP Pacífico and 1 in RAP (Especial) Central. This distribution shows a concentration in the Pacífico region with a smaller presence in the Central area.
Competitor analysis reveals market dynamics and opportunities. Understanding key competitors informs strategies for differentiation and market share growth.
The top competitors for Pollo Tropical in Colombia, based on customer cross-visitation, are Restaurante Candé, Beer Lovers Cartagena, Savia Café, El Duende Restaurante, and TW Sports Bar. Each has a 12.5% cross-visitation rate, suggesting shared customer interest.
Traffic Workload identifies peak hours, optimizing staffing and promotions. Understanding workload ensures efficient operations and customer satisfaction.
Pollo Tropical in Colombia experiences peak traffic between 12 PM and 3 PM, with the highest workload at 1 PM (61.81%). Traffic gradually increases from 8 AM, declining after 6 PM, with minimal activity during night hours.
Understanding consumer segments allows targeted marketing. Affinity insights inform positioning strategies, optimizing engagement and ROI with different groups.
Pollo Tropical's customer base shows affinity differences across gender and generation. The Women segment has a valueLabel of 56%. Gen X segment has a valueLabel of 427%. Further analysis should evaluate how these segments engage with the brand.