Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pepper Lunch is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pepper Lunch performance in the Australia and how they change over time
See what factors influence Pepper Lunch performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Pepper Lunch' competitors in the Australia
An analysis of Pepper Lunch' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pepper Lunch holds a leading market performance position in Australia's Cafe & Restaurants industry with a percentile of 99. This indicates a very strong competitive standing relative to its peers. Its performance peers include Korean Chicken & Beer, Ippudo, Jilin Family Chatswood, Pellegrini's Italian, Joji Sydney and Altitude.
Customer satisfaction (CSAT) reflects customer contentment, impacting loyalty and revenue. Monitoring CSAT helps identify improvement areas and retain customers.
Pepper Lunch's overall CSAT is 67%, a decrease of 7 percentage points year-over-year. CSAT varies by state: Victoria shows the highest CSAT at 81% (up 3.2pp), while New South Wales and Western Australia show lower CSAT at 57% (down 8.7pp) and 54% (down 5.4pp) respectively. This suggests regional differences in customer experience.
Average check reveals spending habits. Tracking it helps optimize pricing and offerings, boosting revenue by understanding customer purchase behavior.
The overall average check for Pepper Lunch is 33 AUD, a 5.2% increase year-over-year. Victoria has the highest average check at 34.8 AUD, while New South Wales has the lowest at 32 AUD. The fluctuations between months can be seen on graph, from 32.07 AUD to 34.32 AUD.
Outlet count indicates brand reach. Tracking it shows expansion, market penetration, and growth potential, informing strategic decisions on market coverage.
Pepper Lunch has a total of 11 outlets in Australia. Distribution across states: Victoria has 4 outlets, Western Australia has 3, New South Wales has 2, and both Queensland and Australian Capital Territory have 1 outlet each.
Identifying competitors reveals market dynamics and opportunities. Tracking cross-visitation provides insights for strategic positioning and competitive advantages.
The top competitors based on customer cross-visitation are Plonk Beach Cafe (11.54%), Hunters Quarter (11.54%), Rick Shores (10.58%), Padmakan By Kharisma (7.69%), and PAIK'S BBQ (7.69%). This data indicates shared customer interests.
Understanding traffic workload informs staffing and resource allocation. Tracking workload optimizes operational efficiency and enhances customer experience during peak hours.
Traffic workload at Pepper Lunch varies significantly by hour. Peak hours are between 11:00 and 20:00, with the highest traffic observed around 18:00 (63.26). Traffic is minimal during the early morning hours (0:00 - 10:00).
Analyzing consumer segments by gender and generation informs targeted marketing and positioning. Affinity insights refine strategies for higher engagement and ROI.
Consumer analysis reveals that women are strongly represented (91%) and men have an affinity index of (106%). Among generations, Gen X has a high affinity (171%), while Gen Y is under-indexed (83%). Gen Z is also present (117%), suggesting targeted marketing for Gen X and Gen Z.