Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
PAUL is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence PAUL performance in the India and how they change over time
See what factors influence PAUL performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of PAUL' competitors in the India
An analysis of PAUL' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand's share of foot traffic, indicating competitive strength and customer preference within the industry.
PAUL holds a leading position with a 99th percentile in the Cafe & Restaurants sector in India, indicating it captures a substantial portion of customer traffic and preference compared to its peers. Competitors like Sarika family restaurant, FOOD CASTLE, Moksha Resto cafe by Namo Food, Ebowla club & byob, Kamatchi (Non-Veg Restaurant), and CutiePie Cakes, all at the 99th percentile, share top market performance.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and revenue. Monitoring CSAT helps identify areas for service and product improvements.
Overall CSAT for PAUL in India is 67%, a decrease of 10.6 percentage points year-over-year, signaling a concerning trend. CSAT varies by state: Delhi (63%), Haryana (62%), and Maharashtra (61%), each showing a decrease. The trend suggests a need to address customer satisfaction issues across these key locations to regain positive momentum.
Average Check (transaction value) indicates customer spending habits, reflecting menu pricing strategy, perceived value, and sales effectiveness.
The overall Average Check for PAUL in India is 1.2K INR, with a 7.6% increase year-over-year. By state, Delhi leads at 1.4K INR, followed by Haryana at 1.3K INR, and Maharashtra/Telangana at 1.1K INR. The average check is growing, this demonstrates effective upselling or increased customer willingness to spend.
Outlet count signals brand reach and accessibility. Growth indicates expansion and market penetration; stagnation may suggest saturation or strategic consolidation.
PAUL has a presence across multiple states in India, with Maharashtra, Haryana, and Delhi each having 2 outlets. West Bengal and Telangana each have 1 outlet. This distribution suggests a strategic focus on key metropolitan areas.
Competitor analysis reveals the competitive landscape, helping brands understand market share, identify direct rivals, and refine differentiation strategies.
Top competitors for PAUL in India based on customer cross-visitation include McDonald's (4.41%), Third Wave Coffee (4.07%), Bikanervala (3.73%), Haldiram's (3.39%), and Cafe Niloufer (3.39%). These brands represent key alternatives that PAUL's customers also frequent, highlighting the competitive set in the cafe and restaurant industry.
Traffic Workload by Hour (HoD) reveals peak operational periods, informing staffing, inventory, and marketing strategies for efficient resource allocation.
Traffic workload for PAUL peaks between 19:00-21:00 (7:00 PM - 9:00 PM), reaching 54.49% to 70.69%. Activity is high from 11:00 AM to 23:00 (11:00 PM). These insights suggests the optimal times for staffing, promotions and marketing initiatives.
Understanding consumer segments informs targeted marketing, product development, and brand positioning, maximizing relevance and effectiveness.
PAUL's customer base shows a strong affinity towards women, with an index of 164%, indicating over-representation compared to the average consumer. Men are represented with an index of 81%. Among generations, Gen X shows a high affinity (128%), while Gen Y (93%) is under-indexed. Gen Z stands at 106%.