Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Parsons Bakery is in the top 12% of brands
Sample of brands in the same percentile
See what factors influence Parsons Bakery performance in the United Kingdom and how they change over time
See what factors influence Parsons Bakery performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Parsons Bakery' competitors in the United Kingdom
An analysis of Parsons Bakery' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Parsons Bakery has a Market Performance of 88, placing it in the average/above average range. This suggests a solid market standing. Performance peers in the same range include The Doric Arch, Euston; Ye Olde Mustard Pot; Red Lion Wednesfield; Axe & Square; La Mirage Restaurant; Taas Restaurant.
Customer Satisfaction reflects brand perception. High CSAT scores correlate with loyalty, advocacy, and repeat business, which improves revenue.
Parsons Bakery demonstrates excellent customer satisfaction, with an overall CSAT of 91%, marking a significant 20.8 percentage point increase year-over-year. This indicates a substantial improvement in customer perception and experience over the past year. CSAT in England is also reported at 91%.
Outlet count indicates market reach. Expansion reflects brand growth, investment attractiveness, and operational scalability within the Cafe & Restaurants industry.
Parsons Bakery operates 13 outlets in England. A stable outlet count suggests a focus on maintaining current market presence and optimizing existing locations. Further expansion might be considered for future growth.
Competitor analysis identifies key rivals. Cross-visitation highlights shared customer base. Understanding this can help refine strategies and attract more customers.
Parsons Bakery shares customers with several competitors, including Greggs, The Orange Tree Hereford, Desi Taste, Perky Coffee Company, and La Pizzeria, each with a cross-visitation rate of 12.5%. This indicates potential overlap in customer preferences and market positioning.
Traffic workload patterns inform staffing. Optimizing staff levels to match peak hours maximizes efficiency and customer satisfaction for the brand.
Parsons Bakery experiences peak traffic between 10 AM and 1 PM, with the highest workload around 12 PM (62.71%). There is also another peak at 8 AM (40.88%). There is no traffic between 7 PM and 7 AM.
Analyzing consumer segments by Gender and Generation informs targeted marketing strategies and product positioning, enhancing engagement and relevance.
Parsons Bakery shows high affinity with Women (affinity index 84) and with men (affinity index 110). Regarding generations, they have high affinity with Gen X (affinity index 178) and with Gen Y (affinity index 50).