Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Paramount is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Paramount performance in the United Kingdom and how they change over time
See what factors influence Paramount performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Paramount' competitors in the United Kingdom
An analysis of Paramount' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals brand’s share of foot traffic, showing competitive strength and customer preference.
Paramount has a Market Performance of 97 in the United Kingdom's Cafe & Restaurants industry, which positions it as a leading brand, in the top 3%. This indicates a strong market presence. Performance peers include Milk Beach, Mihan Restaurant, Ragù Pasta, Wheatsheaf, ❤️LOVELY SWEET CENTRE❤️, and GAZETTE.
CSAT indicates customer loyalty and overall brand perception, influencing repeat business and positive recommendations.
Paramount's overall customer satisfaction is 92%, a decrease of 2.1 percentage points year-over-year. The customer satisfaction in England is also 92%, with a decrease of 2.1 percentage points. While still high, monitoring and addressing reasons for the decrease is important.
Average check reflects customer spending habits and pricing strategy effectiveness, impacting overall revenue.
The overall average check for Paramount is £22.2, a 9.7% increase year-over-year. The average check in England is also £22.2. This indicates customers are spending more per visit than the previous year, reflecting positively on the brand's pricing or offerings.
Outlet count signifies market reach and brand accessibility, crucial for growth and customer convenience.
Paramount has 1 outlet in England. Maintaining and strategically expanding the number of outlets can enhance market presence and customer convenience.
Identifying top competitors is vital for strategic positioning and capturing market share effectively.
The top competitors for Paramount, based on customer cross-visitation, are The Mughal's Indian Restaurant (7.32%), Mihbaj (4.88%), Cavalli (4.88%), Hard Rock Cafe (4.88%), and Taste of Lahore (4.88%). This highlights the brands Paramount's customers also visit.
Traffic workload insights are crucial for optimizing staffing, inventory, and service during peak hours.
Paramount experiences peak traffic workload between 18:00 and 21:00, with the highest traffic at 19:00 (67.86%). The lowest traffic is between 0:00 and 10:00. Staffing and resources should be allocated accordingly to manage these peak times.
Understanding consumer segments helps tailor marketing efforts for greater engagement and ROI.
Women are over-represented (75%) among Paramount's customers. Men are shown affinity index equal to 117. For generations, Gen Y shows a high affinity (134), while Gen X is under-indexed (79) and Gen Z is under-indexed (57). Marketing should consider to target to improve affinity with GenX and GenZ consumers.