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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ochaya is in the top 7% of brands
Sample of brands in the same percentile
See what factors influence Ochaya performance in the Thailand and how they change over time
See what factors influence Ochaya performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Ochaya' competitors in the Thailand
An analysis of Ochaya' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
Ochaya, with a market performance of 93, holds a leading position in the Cafe & Restaurants industry in Thailand. This percentile indicates Ochaya's brand's dominance in attracting customer foot traffic compared to competitors. Performance peers include: ทองแดง Thong Dang Southern Thai Cuisine, Tony's, ท่าเรือตังเต, Baan Rim Naam Songwat, Andalay Bar, ครัวบ้านไม้ อาหารทะเลสด.
The number of outlets indicates brand reach and market penetration, reflecting growth and geographic coverage.
Ochaya has multiple outlets across Thailand, with Chon Buri Province having the most (10), followed by Samut Prakan Province (8), and Pathum Thani Province (7). This distribution indicates a strong regional presence.
Competitor analysis identifies key players vying for the same customers, informing competitive strategies and differentiation.
Ochaya's top competitors, based on customer cross-visitation, are Swensen’s Bangsaen Beach (25%), Chef Man (12.5%), One To Two coffee company CP tower 3 (12.5%), Din Tai Fung (12.5%), and ในนามีเนื้อ บุฟเฟ่ต์ (12.5%). This indicates the other restaurants or cafes frequently visited by Ochaya's customers.
Understanding traffic workload helps optimize staffing and resource allocation during peak and off-peak hours.
Ochaya experiences peak traffic workload between 10 AM and 7 PM, with the highest around 1-4 PM. The traffic is significantly lower during the early morning hours (12 AM - 6 AM), so consider off-peak promotions.
Analyzing consumer segments by gender and generation allows for targeted marketing and improved positioning strategies.
Ochaya’s customer base shows a high affinity for women (index 193) and a lower affinity for men (index 51). Gen X has a high affinity (index 259), while Gen Y has a lower affinity (index 91). This shows the brand is significantly over-indexed with GenX women.