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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ocean Basket is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Ocean Basket performance in the Zambia and how they change over time
See what factors influence Ocean Basket performance in the Zambia and how they change over time
Available by subscription
Available by subscription
An analysis of Ocean Basket' competitors in the Zambia
An analysis of Ocean Basket' competitors in the Zambia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Ocean Basket's Market Performance in Zambia is at the 97th percentile, indicating a leading position. This signifies a substantial share of customer foot traffic. Performance peers within the same range are Black Bistro Lounge, KFC Munali Mall, vida e caffè, Grandaddy’s Shoka Nyama, Mozambik and Billy's Braii.
Outlet count indicates market presence, influencing accessibility, brand visibility, and potential market penetration within the region.
Ocean Basket has 1 outlet in the Copperbelt Province of Zambia. This shows a limited, but potentially focused, market presence within that specific region.
Identifying top competitors highlights direct rivals for customers, allowing for strategic positioning and competitive analysis to gain market share.
The top competitors for Ocean Basket in Zambia, based on customer cross-visitation, are 1903 Harley Davidson cafe and Leo's Spice Valley, both with a cross-visitation rate of 50%. This shows shared customer interest.
Traffic workload patterns help optimize staffing, manage resources, and tailor services to meet customer demand at different times of day.
Ocean Basket in Zambia experiences peak traffic between 11:00 AM and 9:00 PM, with the highest workload around 2:00 PM. This data is useful for resource allocation.
Understanding consumer segments enables targeted marketing, product customization, and personalized experiences, maximizing engagement and brand resonance.
Ocean Basket's customer base in Zambia shows a high affinity among women (149 Index) and Gen Y (187 Index), suggesting these segments are strongly represented among Ocean Basket customers. Men are under-indexed at 79.