Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
News Cafe is in the top 11% of brands
Sample of brands in the same percentile
See what factors influence News Cafe performance in the Botswana and how they change over time
See what factors influence News Cafe performance in the Botswana and how they change over time
Available by subscription
Available by subscription
An analysis of News Cafe' competitors in the Botswana
An analysis of News Cafe' competitors in the Botswana
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
News Cafe has a market performance percentile of 89, placing it in the average/above average category. This indicates a solid market presence, though not leading. Performance peers like Mozambik (position 89) share a similar market standing. The brand experienced a year-over-year decrease of 14.
Outlet count indicates brand reach. Tracking this metric reveals expansion progress and market penetration within specific regions.
News Cafe has 1 outlet in the South-East District of Botswana. This indicates a limited but established presence in this region. Further expansion data is needed for a comprehensive view of the brand's footprint.
Knowing your competition is important for strategic market positioning. Tracking helps in benchmarking and identifying differentiation opportunities.
News Cafe's customers also frequent Cappuccino's (71.88%), Ashoka Palace Restaurant (68.75%), Botswana cuisine (65.62%), CAPPELLO (62.50%), and Social Gaborone (59.38%). This suggests potential overlap in customer base and the need to differentiate offerings.
Understanding consumer segments allows for marketing to be better personalized. Tailored strategies can then effectively engage target demographics.
News Cafe's customer base shows a higher affinity towards women (102 index) compared to men (99 index). Gen Y shows high affinity (238 index). This suggests opportunities for targeted campaigns catering to younger consumers.