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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Nespresso is in the top 19% of brands
Sample of brands in the same percentile
See what factors influence Nespresso performance in the South Africa and how they change over time
See what factors influence Nespresso performance in the South Africa and how they change over time
Available by subscription
Available by subscription
An analysis of Nespresso' competitors in the South Africa
An analysis of Nespresso' competitors in the South Africa
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nespresso's market performance in South Africa is at the 81st percentile, indicating an average/above average market standing. This suggests good competitive positioning within the Cafe & Restaurants industry. Performance peers in the same percentile include GO辣 go spicy, Manny's Fish Shop, Blue Marlin Seafood Restaurant, MaxBox, PizzaChefs, and Mochachos Chicken Halal Hatfield Plaza.
Outlet count indicates brand reach and expansion, reflecting investment in physical presence and market coverage.
Nespresso has 13 outlets in South Africa: 6 in Gauteng, 4 in Western Cape, 2 in KwaZulu-Natal, and 1 in Eastern Cape. Gauteng represents the highest concentration of Nespresso outlets, indicating a strong presence in this region.
Understanding competitors helps refine strategies, pinpoint market gaps, and enhance competitive advantage and brand differentiation.
The top competitors that Nespresso customers also visit are Seattle Coffee Company, The Elm Tree Restaurant, The Lookout Deck, Cableway, Zer021 Social Club, and Cafe Manhattan, each sharing 25% cross-visitation. This indicates potential customer overlap and competitive alternatives.
Traffic workload reveals peak hours, guiding staffing, promotions, and resource allocation for optimal customer service.
Nespresso experiences peak traffic workload between 9:00 AM and 6:00 PM, with a relatively consistent flow. Traffic workload starts picking up at 9:00 AM, remains steady throughout the day, and begins to decline after 6:00 PM, suggesting the optimal time for operational focus.
Consumer insights drive targeted marketing, informing product development and messaging for specific demographics.
Nespresso's consumer base in South Africa shows a higher affinity among men (index 142) compared to women (index 46). Gen Y exhibits a high affinity (index 193), suggesting this generation is strongly represented among Nespresso customers.