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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
MTR is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence MTR performance in the India and how they change over time
See what factors influence MTR performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of MTR' competitors in the India
An analysis of MTR' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand strength relative to peers. A high percentile suggests strong customer preference and competitive advantage.
MTR's MARKET PERFORMANCE in India's Cafe & Restaurants industry is at the 99th percentile, indicating a leading position. This suggests MTR captures a significant share of foot traffic. Performance peers within the same range include Cocina Highway Retreat, Moti Mahal Delux, Ram ram sa, Girl friend mandi restaurant, Taste of India | Veg Restaurant Caterer Bhopal, and Santosham.
CSAT reflects customer happiness and loyalty, directly impacting brand reputation and repeat business. Tracking CSAT helps refine service strategies.
MTR's overall customer satisfaction (CSAT) is 69%, showing a 1.8 percentage point increase year-over-year. In Karnataka, CSAT is also 69%. The trend from April to June 2025 shows fluctuation, peaking at 73.74% in June. This indicates generally positive but variable customer experiences.
Average check reveals customer spending habits, impacting revenue. Monitoring trends helps optimize pricing and menu strategies for profitability.
The overall average check for MTR is 389.6 INR, with an 8.8% increase year-over-year. The average check in Karnataka is also 389.6 INR. Average check has grown from 366.90 INR in April 2025 to 419.59 INR in June 2025, revealing increased customer spending over time.
Outlet count indicates market reach and growth potential. Monitoring outlet distribution informs expansion and investment decisions.
MTR has 12 outlets in Karnataka during the reported period. This represents the entirety of MTR's outlet presence within the dataset, highlighting Karnataka as its sole operational region in this context.
Competitor analysis identifies key rivals and customer preferences, informing strategies to enhance brand positioning and attract customers.
MTR's top competitors, based on cross-visitation, are Paakashala (5.35%), Adyar Ananda Bhavan - A2B (5%), Empire Restaurant (4.74%), Corner House (3.16%), and McDonald's (3.07%). This shows customer overlap, useful for targeted marketing and service improvements.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations during peak hours and enhancing customer experience.
MTR's peak traffic workload occurs between 12:00 PM and 7:00 PM, with the highest at 2:00 PM (60.46%). There is also a smaller peak in the morning between 7:00 AM and 11:00 AM. Traffic is minimal from 10:00 PM to 6:00 AM. This data enables staffing optimization.
Understanding consumer segments allows tailoring marketing and products, improving engagement and driving sales by targeting specific demographics.
MTR's consumer base shows high affinity with Women (109 Index) and Gen X (165 Index), and comparatively lower affinity for Men (97 Index), Gen Y (89 Index) and Gen Z (73 Index). This highlights the brand's appeal to specific demographics.