Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mothers is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Mothers performance in the Jamaica and how they change over time
See what factors influence Mothers performance in the Jamaica and how they change over time
Available by subscription
Available by subscription
An analysis of Mothers' competitors in the Jamaica
An analysis of Mothers' competitors in the Jamaica
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mothers holds a leading market position at the 97th percentile, indicating it captures a significant portion of customer traffic. This high percentile signifies strong customer preference within the Cafe & Restaurants industry in Jamaica. Performance peers in a similar range include Uncorked West, Chillpops Jamaica Ocho Rios, CRAYFISH WENDAZE N SATDAZE, South Avenue Grill, Sharkies Seafood Restaurant, and Ribbiz.
Customer satisfaction (CSAT) indicates brand health. Monitoring CSAT helps to identify areas for improvement and strengthen customer loyalty.
Mothers' overall customer satisfaction is 57%, a decrease of 29.1 percentage points year-over-year. In Surrey County, CSAT is 50%, also showing a decrease. This decrease signals a potential need to investigate and address factors affecting customer experience to improve satisfaction levels.
Average check reflects customer spending per visit. Monitoring average check helps optimize pricing and marketing strategies for revenue growth.
The overall average check for Mothers is 1.3K JMD, a decrease of 24.5% year-over-year. Surrey County shows an average check of 1.5K JMD. The decrease in average check suggests a need to understand factors influencing customer spending and potentially adjust offerings.
The number of outlets indicates a brand's market presence and reach. Expanding outlet numbers can increase brand visibility and accessibility.
Mothers has 6 outlets in Surrey County, 4 in Middlesex County, and 1 in Cornwall County. Surrey County has the highest concentration of Mothers' outlets, suggesting a strategic focus on this region.
Analyzing competitors helps identify key players and understand customer preferences for strategic positioning and competitive advantage.
Customers of Mothers also frequently visit KFC (41.94%), Juici Patties (19.35%), Burger King (16.13%), Island Grill (12.90%), and Devon House (12.90%). KFC is the most frequently visited competitor, suggesting Mothers and KFC cater to a similar customer base.
Traffic workload analysis helps optimize staffing, resource allocation, and promotional activities during peak and off-peak hours.
Traffic workload for Mothers peaks between 17:00 and 18:00 hours, with the highest value of 58.98 and 58.80 respectively. The lowest traffic workload is observed between 1:00 and 5:00 hours. This data can inform decisions about staffing levels and promotional timing.
Understanding consumer segments by gender and generation helps tailor marketing and product offerings for maximum engagement and impact.
Mothers' customer base consists predominantly of women (96% affinity) and has a high affinity with Gen Y (192% affinity). This suggests that Mothers resonates strongly with Gen Y consumers.