Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Morton's The Steakhouse is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Morton's The Steakhouse performance in the Taiwan and how they change over time
See what factors influence Morton's The Steakhouse performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
An analysis of Morton's The Steakhouse' competitors in the Taiwan
An analysis of Morton's The Steakhouse' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, indicating competitive strength and customer preference in the industry.
Morton's The Steakhouse holds a leading position at the 98th percentile. This signifies a very strong market presence. Its peers include 雲品食坊西式複合式料理, 雲姐快炒 大溪漁港美食街16號, 韓亭館, 一面之緣 襄楚麵食館【五股店】, 王記 鬼頭刀專賣店, and Zhulin Chicken, also in the top tier.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, advocacy, and revenue. Higher CSAT often correlates with business success.
Morton's The Steakhouse in Taiwan has an 85% customer satisfaction rate. However, there's a 6.1 percentage point decrease year-over-year. The CSAT in Taipei is also 85%, reflecting the overall brand performance.
Average check reveals customer spending habits, reflecting menu appeal and perceived value. Higher average check can boost revenue.
The overall average check for Morton's The Steakhouse is 2.6K TWD, a 4.2% decrease year-over-year. Taipei's average check is also 2.6K TWD. This indicates a moderate shift in customer spending.
Outlet count indicates brand reach and market penetration. A growing number of outlets can signify expansion and investment.
Morton's The Steakhouse has one outlet in Taipei. This indicates a focused presence in the capital city of Taiwan, with no expansion during the measured period.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs strategic positioning and marketing efforts.
Top competitors based on customer cross-visitation include Umeko, Zonzen Taipei, FatDaddy Fried Chicken, 店, and 鼎', all with a cross-visitation rate of 4.35%. This reveals shared customer interests and alternative dining options.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Traffic workload peaks between 11:00 AM and 1:00 PM, then again between 6:00 PM and 9:00 PM, reaching a high of 63.71 at 7:00 PM. There is no traffic between midnight and 11 AM. This helps optimize staffing.
Consumer segment analysis enables targeted marketing and product strategies. Tailoring offerings to specific demographics boosts engagement and revenue.
Women show a higher affinity (113%) compared to men (86%). Gen X has significantly high affinity (243%), while Gen Y has an affinity of 72%, and Gen Z has an affinity of 92%. Morton’s The Steakhouse needs to increase focus on Gen Y and Z.