Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mike's Pizza is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Mike's Pizza performance in the Germany and how they change over time
See what factors influence Mike's Pizza performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Mike's Pizza' competitors in the Germany
An analysis of Mike's Pizza' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Mike's Pizza holds the 98th percentile, indicating a leading market position in Germany. This percentile reflects a strong competitive standing. Performance peers include Buni Café 不腻, Bückingsgarten, Entenwerder1, "Zum Schwiegermuttersitz" Bistro im Kakteenland Steinfeld, The Klub Kitchen and Mam-Mam Burger.
Customer Satisfaction (CSAT) reflects customer happiness, affecting loyalty and brand perception. Higher CSAT often leads to repeat business and positive reviews.
Mike's Pizza has a 47% CSAT, down 16.1 percentage points year-over-year. This indicates a decline in customer satisfaction. In Bavaria state, CSAT is also 47%, reflecting a similar negative trend. Attention is needed to address issues impacting customer happiness.
Average Check reveals how much customers spend per visit, impacting revenue. Monitoring this KPI can inform pricing and promotional strategies.
Mike's Pizza has an overall average check of 17.70 EUR, up 6.2% year-over-year, indicating increased spending per customer. Bavaria shows an average check of 17.70 EUR. The average check is in the range from 13.57 EUR to 22.69 EUR.
Number of Outlets indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Mike's Pizza has 12 outlets in Bavaria. This indicates its physical presence and accessibility within the region. No growth data is available, so the changes in the number of outlets is not known.
Competitor analysis reveals top brands attracting Mike's Pizza's customers, aiding strategic positioning and targeted marketing efforts.
L'Osteria is the top competitor with a 15.79% cross-visitation rate from Mike's Pizza's customers. Mein Cafe-Bar Chai wala & Momos wala follows with 10.53%. TRUVA Dönerstand, Osteria La Toscana and Beim Dorfwirt each have 5.26% cross visitation.
Traffic workload by hour (HoD) shows peak operational times, helping optimize staffing and resource allocation for enhanced customer experience.
Peak traffic workload for Mike's Pizza occurs between 17:00 and 19:00 (57.04% max), while traffic is minimal between midnight and 10:00. Planning and resource allocation should be adjusted to those numbers.
Analyzing consumer segments by Gender and Generation informs targeted marketing, tailored product offerings, and effective communication strategies.
Women are overrepresented with an affinity index of 75, while Men are heavily overrepresented with 114. Gen X are strongly overrepresented at 179, and Gen Y is underrepresented at 57. Marketing and positioning should take this mix into account.