Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mikel Coffee is in the top 5% of brands
Sample of brands in the same percentile
See what factors influence Mikel Coffee performance in the Cyprus and how they change over time
See what factors influence Mikel Coffee performance in the Cyprus and how they change over time
Available by subscription
Available by subscription
An analysis of Mikel Coffee' competitors in the Cyprus
An analysis of Mikel Coffee' competitors in the Cyprus
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the cafe industry.
Mikel Coffee is a leading brand in Cyprus's Cafe & Restaurants industry, holding a 95th percentile market position. This indicates a top 5% market share, signifying strong customer preference. Sea Caves, Cup Code Cafe & Bar, Roe and Bone, Häagen-Dazs, The Queen Vic and The SeaBlings CY are performance peers.
Customer satisfaction reflects loyalty and predicts future growth. Tracking CSAT helps identify areas for service improvement and maintain a competitive edge.
Mikel Coffee's overall customer satisfaction (CSAT) is 75%, a decrease of 2.3 percentage points year-over-year. In Cyprus, CSAT is 85%, with a slight increase of 0.1 percentage points. Continuous monitoring and actions on feedback are vital.
Average check indicates spending per customer. Monitoring this KPI helps optimize pricing strategies and understand customer purchase behavior.
The overall average check for Mikel Coffee is 7.9 EUR, a significant increase of 33.8% year-over-year. However, the average check in Cyprus is 6.4 EUR, with no growth. These values show increase in value per order, but local average check has no growth.
Outlet count indicates brand reach and market penetration. Tracking outlet numbers is essential for assessing expansion efforts and market coverage.
Mikel Coffee has 16 outlets in Cyprus. The number of outlets demonstrates the physical presence and accessibility of the brand to customers within the region, suggesting a stable market presence.
Competitor analysis identifies key rivals and customer preferences. This insight informs strategic positioning and helps capture a greater market share.
McDonald's is the top competitor for Mikel Coffee, with a cross-visitation rate of 17.65%. Other notable competitors include The Blue Pine Bar Restaurant and Kawacom's Ipanema Espresso, each with 8.82%. Hobos Steak House and Marina Breeze have 5.88%. Understanding competitor overlap helps refine marketing efforts.
Traffic workload analysis reveals peak hours and customer flow. This data optimizes staffing, resource allocation, and marketing efforts to meet demand.
Mikel Coffee experiences peak traffic between 9:00 AM and 7:00 PM, with the highest workload around 11:00 AM (51.78%). Understanding these patterns ensures adequate staffing and service readiness during peak times. Low activity is observed between 1:00 AM - 5:00 AM.
Understanding consumer segments enables targeted marketing. Tailoring strategies to different demographics enhances engagement and improves return on investment.
Mikel Coffee's customer base consists of a higher affinity from Women (57%) than men (127%). The Gen X are 57%, Gen Y 107%, and Gen Z 98%. Gen Y is over-represented. Efforts could be focused on under-represented groups.