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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mama Restaurant is in the top 14% of brands
Sample of brands in the same percentile
See what factors influence Mama Restaurant performance in the Portugal and how they change over time
See what factors influence Mama Restaurant performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of Mama Restaurant' competitors in the Portugal
An analysis of Mama Restaurant' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Mama Restaurant's market performance is at the 86th percentile, indicating an average/above average market standing. This suggests a solid competitive position, with performance peers including Tasquinha Cais da Azenha, Fortaleza de Valença, Jeni's Diner, O Rápido, Terraza by La Gioconda, and Restaurante Japonês Happy Sumo em Albufeira all within a similar competitive range.
CSAT reflects customer happiness, crucial for loyalty and positive word-of-mouth, influencing long-term brand success and growth.
Mama Restaurant's overall customer satisfaction (CSAT) is 88%, a significant increase of 28.2 percentage points year-over-year. The CSAT in Lisbon is also 88% with the same growth. This indicates a substantial improvement in customer experience and strong positive sentiment towards the brand.
Outlet count signals market presence and growth potential. More outlets can mean wider reach and brand recognition.
Mama Restaurant has one outlet located in Lisbon. This provides a baseline for understanding the brand's current scale of operations and geographic footprint.
Knowing competitors reveals market dynamics. It helps refine strategies for gaining an edge and attracting more customers.
The top competitors for Mama Restaurant, based on customer cross-visitation, are Fábrica da Nata (13.33%), Ilha da Madeira (6.67%), Caricato (6.67%), VIRA Frangos (6.67%), and Primavera (6.67%). This identifies key brands competing for the same customer base.
Traffic workload reveals peak hours, informing staffing and marketing. Understanding customer flow optimizes resource allocation and service.
Mama Restaurant experiences peak traffic between 19:00 and 22:00, with the highest workload at 21:00 (64.71%). There is also high traffic at 13:00 (59.29%). This suggests that lunch and evening hours are the busiest, requiring adequate staffing and resources during these times.
Consumer segments inform targeted marketing. Understanding demographics allows tailored campaigns, boosting engagement and ROI.
Mama Restaurant shows a high affinity towards women (73% index) and men (118% index) and Gen Y (123% index) and Gen Z (154% index) segments. While Gen X is underrepresented (39% index). This indicates that the brand is more popular among Gen Z and Gen Y.