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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mahachai is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Mahachai performance in the India and how they change over time
See what factors influence Mahachai performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Mahachai' competitors in the India
An analysis of Mahachai' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals a brand’s share of foot traffic, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
Mahachai's MARKET PERFORMANCE is at the 96th percentile, indicating a leading position. This high percentile means the brand captures a significant portion of customer traffic compared to its peers, including Chickpet Donne Biriyani House Bhubaneswar, Hotel Sri Vari Bangalore Bun Parotta, Arya Bhavan by Muthuswamy Caterers, KAFFEINE, Sri Komala Vilas Pure veg Hotel, and Trishna.
Customer satisfaction (CSAT) indicates how well a brand meets customer expectations, impacting loyalty and repeat business in the competitive market.
Mahachai's overall CSAT is 57%, a significant decrease of 40.5 percentage points year-over-year. This decline suggests potential issues in service or product quality. CSAT in Maharashtra is 54%, also showing a substantial decrease. Addressing the drivers of dissatisfaction is crucial for retaining customers.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential accessibility to customers across different regions.
Mahachai has 15 outlets in Maharashtra, 3 each in Haryana and Uttar Pradesh, and 1 each in Jammu and Kashmir, Karnataka, Goa, Madhya Pradesh, and Odisha. Maharashtra accounts for the majority of outlets, indicating a strong regional focus.
Identifying competitors via cross-visitation patterns allows a brand to understand shared customer base and refine competitive strategies for market share.
The top competitors for Mahachai, based on customer cross-visitation, are Haldiram's (16%), Divtya Budhlya Wada (8%), Hotel Laadli veg-Restaurant (4%), Sadhana (4%), and Kathiyawad Restaurant (4%). These brands share Mahachai's customer base, offering opportunities for competitive analysis.
Understanding traffic workload by hours helps optimize staffing, manage resources, and improve customer service during peak and off-peak times.
Mahachai experiences peak traffic between 2 PM and 6 PM (hod 14-18), with a high workload. Traffic is lowest in the early morning hours (hod 0-5). These insights can inform staffing decisions and promotional activities.
Analyzing consumer segments by gender and generation allows for targeted marketing strategies and tailored product offerings to maximize customer engagement.
Mahachai's customer base shows a high affinity with Men (123 index), suggesting they are overrepresented, and Women (20 index), indicating underrepresentation. Gen X has a very high affinity (227 index), while Gen Y has a somewhat lower affinity (75 index).