Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Madras Coffee House is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Madras Coffee House performance in the India and how they change over time
See what factors influence Madras Coffee House performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Madras Coffee House' competitors in the India
An analysis of Madras Coffee House' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength, indicating customer preference and brand share of foot traffic in the cafe & restaurant industry.
Madras Coffee House, with a market performance percentile of 99, is a leading brand. This high percentile signifies strong customer preference compared to its peers like Zaitoon Signature, Food Stop Diner, The Privilege, Kapoor's Cafe, Odisha Food Restaurant, and Orchid Restaurant, all positioned at the same level.
CSAT measures customer happiness. A higher CSAT score means customers are more likely to return, leading to increased revenue and positive brand perception.
Madras Coffee House shows an overall CSAT of 81%, a 26.3 percentage point increase year-over-year. Delhi shows a 92% CSAT, up by 32.3 percentage points, while Tamil Nadu has a 59% CSAT, up by 4.2 percentage points. CSAT decreased from 85.57 in April 2025 to 73.39 in May, then increased to 76.05 in June.
Average check indicates how much customers spend per visit. It helps to understand customer spending habits and can inform pricing and promotional strategies.
The overall average check for Madras Coffee House is 361 INR, a 79.8% increase year-over-year. In Delhi, the average check is 422.2 INR, while in Tamil Nadu, it's 197.7 INR. The average check varied from 376.77 INR in April 2025, to 308.08 INR in May, rising to 400 INR in June.
Tracking the number of outlets indicates brand reach. More outlets can translate to greater market penetration and brand visibility across regions.
Madras Coffee House has 103 outlets in Tamil Nadu, 7 in Karnataka, 5 in Maharashtra, 4 each in Telangana and Andhra Pradesh, 3 in Delhi, 2 each in Jharkhand and Uttar Pradesh, and 1 each in Puducherry and Haryana. The majority of outlets are concentrated in Tamil Nadu.
Competitor analysis highlights which brands attract the same customers. This is essential for strategic positioning and identifying opportunities for differentiation.
The top competitors for Madras Coffee House, based on customer cross-visitation, are Adyar Ananda Bhavan - A2B (7.97%), Mug & Beans (6.77%), Chillax Cafe (6.37%), Kandhan cafe (6.37%), and Vishalam coffee bar (6.37%). This suggests a significant overlap in customer preferences.
Understanding traffic workload helps optimize staffing and resource allocation. Knowing peak hours enables efficient management and enhanced customer experience.
Traffic workload for Madras Coffee House peaks between 17:00 and 19:00, reaching 47.24% to 48.44%. The lowest traffic is between 0:00 and 4:00, ranging from 5.25% to 6.28%. This data informs optimal staff scheduling.
Understanding consumer segments is strategically important for targeted marketing. Gender and generation affinity helps tailor messaging and positioning.
Women consumers show a high affinity (117%) for Madras Coffee House, while men show a slightly lower affinity (95%). Gen X consumers show very high affinity(123%), followed by Gen Z (114%), and Gen Y (92%).