Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Lawson is in the top 6% of brands
Sample of brands in the same percentile
See what factors influence Lawson performance in the Japan and how they change over time
See what factors influence Lawson performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Lawson' competitors in the Japan
An analysis of Lawson' competitors in the Japan
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals the brand's share of foot traffic, indicating competitive strength and customer preference.
Lawson's MARKET PERFORMANCE percentile is 94, indicating a leading position in the Cafe & Restaurants industry in Japan. This signifies a strong market presence and high customer preference compared to competitors. Performance peers in the same percentile range include KAZU, Pappelburg, Sanwa Ramen Shop, UPLIGHT CAFE, 焼肉志磨屋, and 徳島ラーメン人生 泉店.
Customer satisfaction (CSAT) reflects the degree to which customers' expectations are met, impacting loyalty and brand reputation.
Lawson's overall customer satisfaction is high at 93%, with a significant increase of 17.5 percentage points year-over-year. This positive trend suggests improvements in service or product quality, particularly in Hokkaido Prefecture where CSAT also reached 93%.
Number of outlets represents the brand's presence across different locations, which is important for its accessibility.
Lawson has a varying number of outlets across different prefectures in Japan. Shizuoka and Osaka Prefectures each have 2 outlets, while Hokkaido, Yamagata, Iwate, Hyogo, Kanagawa, Saitama, Yamanashi, and Okinawa Prefectures each have 1 outlet. This indicates a geographically diverse presence.
Identifying competitors helps understand market dynamics and allows a brand to adjust its strategy based on the cross-visitation.
Lawson's customers also frequently visit Sukiya (16.67% cross-visitation), Yayoiken (11.11%), Yudetaro (11.11%), Tonden (11.11%) and Champon Ikkaku Honten (11.11%). This data reveals key competitors in the Cafe & Restaurants industry in Japan.
Traffic workload by hours shows when the peak hours are, which can help for resource planning and optimizing staffing.
Lawson experiences peak traffic workload between 11:00 AM and 6:00 PM, with the highest activity around 12:00 PM (45.26%). The lowest traffic occurs in the early morning hours, particularly between 1:00 AM and 4:00 AM. This data suggests optimal staffing during peak hours.
Understanding consumer segments by gender and generation helps to target marketing and positioning.
Lawson's consumer base shows a slightly higher affinity among women (102) than men (99). Gen X demonstrates a significant over-representation (affinity index 270). This data highlights potential for targeted marketing strategies.