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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Lavazza is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Lavazza performance in the Italy and how they change over time
See what factors influence Lavazza performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Lavazza' competitors in the Italy
An analysis of Lavazza' competitors in the Italy
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand’s share of foot traffic, revealing its competitive strength and customer preference.
Lavazza's market performance is at the 98th percentile, indicating a leading position in the Cafe & Restaurants industry in Italy. This signifies a strong competitive edge and high customer preference compared to peers like Rione Castel Gandolfo, Turista al Buongusto Bistrò/Pizzeria/Backery/Pastry, Roadhouse, Ristorante al gambero, Sette Di Vino and La Brace - Cucina di mare e pizza.
Customer satisfaction (CSAT) shows how well Lavazza meets customer expectations, vital for loyalty and positive brand image.
Lavazza's overall customer satisfaction is 68%, with a 1.4 percentage point increase year-over-year. In Lombardy, the CSAT is 67%, showing a 2.4 percentage point increase. This indicates generally positive customer sentiment and improvement compared to the previous year.
Average check reflects customer spending per visit, vital for revenue insights and pricing strategy effectiveness.
The overall average check for Lavazza is 16.2 EUR, an 11.2% increase year-over-year. In Lombardy, the average check is 16.5 EUR, with no growth. This indicates increased customer spending compared to last year, but stable spending in Lombardy.
Outlet count shows Lavazza's presence in different regions, vital for accessibility and market coverage assessment.
Lavazza has 5 outlets in Piedmont, 4 in Lazio, 2 in Liguria, 2 in Campania, and 1 in Lombardy. This distribution highlights Piedmont as the region with the highest concentration of Lavazza outlets.
Competitor analysis identifies key rivals and customer preferences, crucial for strategic positioning and competitive advantage.
Top competitors for Lavazza, based on cross-visitation, include Spontini (16.13%), Panzerotti Luini (12.90%), Starbucks (11.29%), Spùn Tiramisù (9.68%), and Sorbillo (9.68%). These brands are frequently visited by Lavazza customers, indicating shared customer interests.
Traffic workload indicates peak hours, crucial for staffing and optimizing service during busy times.
Lavazza experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 1:00 PM (54.14). Traffic gradually increases from 7:00 AM, reaching a plateau until late evening. No traffic during night hours.
Understanding consumer segments informs targeted marketing, maximizing engagement through relevant messaging and offerings.
Women exhibit a high affinity (110) compared to the average consumer (affinity=100), while men are slightly under-indexed (93). Gen X shows very high affinity (159), Gen Z is over-indexed (316), and Gen Y has a lower affinity(47).