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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Tanzania and how they change over time
See what factors influence KFC performance in the Tanzania and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Tanzania
An analysis of KFC' competitors in the Tanzania
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand’s share of foot traffic, showing its competitive strength and customer preference in the Cafe & Restaurants industry.
KFC in Tanzania holds a leading position with a market performance percentile of 99, indicating it's in the top 1% of brands. This shows high customer preference and strong competitive standing compared to peers like The Rock Restaurant Zanzibar, Hello Capitano Zanzibar, Pizza Hut, Waffly, KFC Kariakoo, and Cafe Arusha, all with a position of 99.
CSAT reflects customer happiness. High CSAT scores often correlate with increased loyalty, repeat business, and positive word-of-mouth, boosting revenue.
KFC's customer satisfaction in Tanzania is high, with an overall CSAT of 94%, marking an 18.7 percentage point increase year-over-year. The Coastal Zone region shows a CSAT of 95%, with a growth of 19.5 percentage points. This indicates strong positive customer sentiment and improved service.
Outlet count indicates brand reach and market penetration. A growing number suggests expansion and increased accessibility for customers.
KFC in Tanzania has 8 outlets in the Coastal Zone and 1 in the Northern Zone. This distribution indicates a stronger presence in the Coastal Zone, representing 100% of the bar fill percentage, while the Northern Zone accounts for 12.5%.
Understanding competitors reveals market dynamics and customer preferences, aiding in strategic positioning and competitive advantage.
KFC customers in Tanzania also visit Pizza Hut (11.50%), Bawarchi Restaurant (6.19%), Brake Point Makumbusho (6.19%), The Flying Pan Restaurant (5.31%), and Havanna Restaurant (4.42%). This cross-visitation data highlights key competitors and shared customer interests.
Traffic workload analysis helps optimize staffing and resources, ensuring efficient service during peak hours and maximizing customer satisfaction.
KFC in Tanzania experiences peak traffic between 10:00 AM and 9:00 PM, with the highest workload observed from 2:00 PM to 7:00 PM. The peak workload is at 70.45% at 7:00 PM and declines significantly after 9:00 PM, suggesting a need for optimized resource allocation during peak hours.
Consumer segment insights enable targeted marketing. Tailoring strategies to gender and generation enhances engagement and optimizes ROI.
KFC customers in Tanzania show a higher affinity towards Men (108%) compared to Women (84%). Gen X shows high affinity (198%), while Gen Y is under-indexed (91%).