Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Malawi and how they change over time
See what factors influence KFC performance in the Malawi and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Malawi
An analysis of KFC' competitors in the Malawi
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
KFC, with a market performance of 99, is a leading brand in Malawi's Cafe & Restaurants industry. This percentile indicates KFC captures a significant share of customer traffic, placing it in the top 1% of brands. Peers like TITAN RESTAURANT & TEA ROOM and Coco's at August House are in a similar range.
Number of outlets indicates market presence. Tracking outlet distribution helps to understand geographical coverage and potential market penetration.
KFC has a stronger presence in the Southern Region of Malawi with 2 outlets, compared to the Central Region with 1 outlet. This suggests a strategic focus or higher market demand in the Southern Region.
Understanding competitors' overlap in customer base refines marketing. Tracking customer cross-visitation illuminates competitive dynamics.
KFC's customers in Malawi also frequent Kips Express, Veg-Delight, Krazy Foods, JOE'S, and Bombay Palace Restaurant, each with a 16.67% cross-visitation rate. This indicates shared customer interests and potential direct competitors for KFC.
Traffic workload by hour reveals peak times, informing staffing and marketing. Tracking hourly traffic optimizes resource allocation and promotion timing.
KFC in Malawi experiences peak traffic between 15:00 and 16:00 hours, with a traffic workload of 64.86 and 61 respectively. Traffic is lowest between 0:00 and 8:00 hours, with minimal activity during those hours.