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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Brunei and how they change over time
See what factors influence KFC performance in the Brunei and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Brunei
An analysis of KFC' competitors in the Brunei
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
KFC, with a market performance percentile of 98 in Brunei's Cafe & Restaurants industry, holds a leading position. This high percentile indicates a strong market presence. Performance peers within the same range include Thinking Cup Café, Kopi Dari Hati Brunei, Le Tonkin Vietnamese Cuisine Restaurant, Soto Pabo, Ume, The Coffee Bean & Tea Leaf.
Outlet count reflects market reach. Tracking outlet distribution helps assess market coverage and expansion opportunities.
KFC has 15 outlets in Brunei-Muara District, 2 in Belait District, and 1 in Tutong District. This indicates a strong presence in Brunei-Muara, with room for growth in other districts.
Competitor analysis identifies key rivals. Tracking cross-visitation reveals shared customers and competitive dynamics.
KFC's top competitors in Brunei, based on customer cross-visitation, are McDonald's, BORNEO KOPITIAM Restaurant & Catering, and Seaworld Neptune Restaurant (18.18% each). GK Restaurant, Batu Bersurat, and Taurean cafe the arch follow (9.09% each).
Traffic workload shows peak hours. Understanding traffic patterns helps optimize staffing and resource allocation for efficiency.
KFC in Brunei experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (56.38). Traffic is minimal before 7:00 and after 22:00. Staffing should be adjusted to traffic.
Consumer segments inform targeted marketing. Understanding demographics helps tailor campaigns for maximum impact and ROI.
KFC in Brunei shows a 133% affinity index for men and 157% for Gen Y. This suggests these groups are strongly overrepresented among KFC's consumers, thus marketing efforts should be targeted at them.