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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Kayser is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Kayser performance in the Nigeria and how they change over time
See what factors influence Kayser performance in the Nigeria and how they change over time
Available by subscription
Available by subscription
An analysis of Kayser' competitors in the Nigeria
An analysis of Kayser' competitors in the Nigeria
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kayser, with a market performance percentile of 99, is a leading brand in Nigeria's Cafe & Restaurants industry. This percentile signifies that Kayser captures a substantial share of customer traffic compared to its competitors. Its performance peers, also at the 99th percentile, include Cactus Restaurant, The Place Restaurant, Glover Suya, Cafeteria Nigeria, Cilantro, and Shiro Lagos, reflecting a competitive landscape where several brands achieve top-tier performance.
Customer satisfaction (CSAT) reflects loyalty. Tracking CSAT helps understand customer sentiment and identify areas needing improvement in service or product.
Kayser's overall customer satisfaction is 74%, showing customer contentment. However, there's an 18.9pp decrease year-over-year, signaling a need to address potential issues affecting customer experience. CSAT in Lagos State mirrors the overall value. The recent CSAT trend shows a decline from 81.25% in April 2025 to 70.83% in June 2025, indicating a possible ongoing issue.
Average check reveals spending habits. Monitoring changes identifies trends in customer spending, affecting revenue strategies and product placement.
Kayser's average check is 21.6K NGN, up 17.4% year-over-year. This growth shows customers are spending more per visit. The average check in Lagos State mirrors the overall value. Despite year over year growth, there is fluctuation throughout the observed period, from 23K NGN in April to 19K NGN in June.
Number of outlets indicates scale. Tracking outlet count shows growth, investment, and expansion strategy within a specific geographic area.
Kayser has 2 outlets in Lagos State. This reflects Kayser's current operational scale within the region. There is no growth value specified, which means that the amount of outlets are constantly stable during the period.
Competitor analysis shows the competitive landscape. This helps identify direct rivals and understand overlapping customer bases for strategic positioning.
Kayser's customers also visit Cactus Restaurant (19.78%), Jevinik Restaurant (17.58%), NOK by Alara (16.48%), Lagos Bistro (15.38%), and Shiro Lagos (15.38%). These are Kayser's main competitors. The data suggests that Kayser shares a significant portion of its customer base with these establishments.
Traffic workload shows busy hours. Analyzing traffic patterns helps optimize staffing, manage resources, and improve customer service during peak times.
Kayser's traffic workload peaks between 12:00 PM and 1:00 PM (82.29%), with significant activity from 9:00 AM to 7:00 PM. Minimal traffic occurs between 10:00 PM and 6:00 AM. Staffing and operations should be optimized for peak hours, and minimized during low-traffic times.
Understanding consumer segments is strategically important for targeted marketing, revealing consumer affinity and informing positioning strategies.
Kayser's consumer base shows a higher affinity towards women (109%) compared to men (96%). Gen X shows high affinity (126%), while Gen Y is under-indexed (52%). Gen Z is also strongly represented (119%). Marketing should consider the preferences and behaviors of the female demographic, Gen X, and Gen Z.