Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Imperial Treasure is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Imperial Treasure performance in the United Kingdom and how they change over time
See what factors influence Imperial Treasure performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Imperial Treasure' competitors in the United Kingdom
An analysis of Imperial Treasure' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference.
Imperial Treasure's market performance is at the 97th percentile, indicating a leading position in the Cafe & Restaurants industry in the United Kingdom. This high percentile means that Imperial Treasure captures a significant share of customer foot traffic compared to its competitors. Peers in similar range: Sundaes Gelato, Baltic Market, Margo, Gurkha Oven, Bathampton Mill Bath, and Rambutan.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, influencing loyalty and positive word-of-mouth.
Imperial Treasure boasts a 94% customer satisfaction rate in the United Kingdom, a significant 19.4 percentage point increase year-over-year. This high CSAT indicates customers are highly satisfied with their experience. The customer satisfaction in England is also 94%.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
The average check for Imperial Treasure is £120.7, a 5.3% decrease year-over-year. A 0% growth value is observed in England for the period. This indicates that, on average, customers are spending slightly less per visit than they were in the previous year.
Number of outlets indicates a brand’s reach and market presence, influencing accessibility and brand visibility to consumers.
Imperial Treasure has 1 outlet in England. This indicates a limited but potentially strategic presence in the United Kingdom, focusing efforts on a specific location.
Identifying key competitors helps understand market dynamics, benchmark performance, and refine competitive strategies.
Imperial Treasure's top competitors based on cross-visitation are Din Tai Fung, HIDE, and San Carlo, each with 11.76% cross-visitation. Royal China and Patara both have 5.88% cross-visitation. This data suggests shared customer bases and potential direct competition.
Analyzing traffic workload by hour reveals peak operational times, enabling optimized staffing and resource allocation.
Imperial Treasure experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 19:00 (72.43). Traffic is minimal during the early morning hours. This shows when the restaurant is busiest and when staff needs to be at full capacity.
Understanding consumer segments enables targeted marketing, personalized offers, and improved customer engagement and retention.
Imperial Treasure's customer base shows a high affinity towards women (95) and men (103). Gen X consumers have a high affinity (119), Gen Y are average (100), and Gen Z consumers exhibit the highest affinity (172). This data helps tailor marketing efforts to resonate with key demographic groups.