Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Illy is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence Illy performance in the Ethiopia and how they change over time
See what factors influence Illy performance in the Ethiopia and how they change over time
Available by subscription
Available by subscription
An analysis of Illy' competitors in the Ethiopia
An analysis of Illy' competitors in the Ethiopia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Illy's market performance in Ethiopia is at the 92nd percentile, indicating a leading position within the Cafe & Restaurants industry. This shows a strong market presence compared to competitors like Henom Restaurant, Geza Gerlase # 1, Lafto view | ላፍቶ ቪው, AKWABA, Effoi Pizza | Ayat | እፎይ ፒዛ | አያት |, and Ethiopian Shebamiles Lounge, which share the same or adjacent percentile. The brand is in the top 8% of brands, yet decreased by 2% year-over-year.
Outlet count indicates market reach and brand presence, crucial for accessibility and capturing customer demand in different regions.
Illy has 1 outlet in Addis Ababa, Ethiopia, representing 100% of its outlets in the country during the period of May 1, 2025, to July 31, 2025. This indicates a limited but focused presence in the capital city.
Competitor analysis identifies market rivals and customer preferences, enabling strategic positioning and competitive advantage.
Customers who visit Illy also frequent Bacio Cremeria (40% cross-visitation), Bello Restaurant, GUACAMOLE RESTAURANT, Cascara Courtyard Cafe and Bar, and The Dessert Bar (each with 20% cross-visitation). This highlights key competitors and shared customer interests.
Traffic workload analysis optimizes staffing, resource allocation, and customer service to match peak demand periods and improve operational efficiency.
Illy in Ethiopia experiences peak traffic between 11:00 and 17:00, with the highest workload around 11:00 (65.71). Traffic is minimal between 20:00 and 6:00. This allows for resource planning based on customer traffic patterns.
Understanding consumer segments enables tailored marketing, product development, and messaging, optimizing engagement and brand resonance.
Women show a higher affinity (124%) towards Illy than men (91%). Gen Y demonstrates a very high affinity (186%) indicating strong interest in the brand. These insights can inform targeted marketing strategies based on gender and generational preferences.