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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Illy is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Illy performance in the Austria and how they change over time
See what factors influence Illy performance in the Austria and how they change over time
Available by subscription
Available by subscription
An analysis of Illy' competitors in the Austria
An analysis of Illy' competitors in the Austria
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference within the cafe & restaurant industry. It reflects competitive positioning.
Illy's Market Performance is at the 97th percentile, which indicates a leading position in Austria's Cafe & Restaurant sector. This high percentile suggests strong brand preference. Performance peers include Café Mozart, Gasthaus Schwaigerwirt, Pizzeria Venezia, BAO BAR, Drechsler Wienzeile, and 15 sweet minutes Café, all within the same leading percentile range.
Outlet count indicates market presence and expansion. Geographic distribution highlights areas of strength and potential growth.
Illy has a limited number of outlets in Austria, with one each in Tyrol and Carinthia. This suggests potential for expansion to increase brand accessibility and market penetration within the country.
Understanding competitor visitation patterns helps identify key rivals and potential partnership opportunities for customer acquisition.
Illy's customers in Austria also frequent Schweizerhaus and Figlmüller (11.76% cross-visitation each), followed by Bauernbräu (8.82%), and Café Restaurant Bräunerhof and Café de l'Europe (5.88% each). These brands represent key competitors for Illy.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours allows for better customer service and efficiency.
Illy's peak traffic workload in Austria occurs between 11 AM and 3 PM, with highest traffic at 2 PM (58.48%). Traffic is minimal before 8 AM and after 10 PM, indicating specific business hours.
Consumer segment analysis enables targeted marketing. Understanding gender and generational preferences optimizes engagement and messaging.
Illy's customer base shows a higher affinity towards women (74%) and men (114%). Among generations, Gen Z is overrepresented (152%), while Gen X (86%) and Gen Y (88%) are underrepresented, suggesting targeted marketing towards the younger demographic may prove more effective.