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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
IKEA is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence IKEA performance in the India and how they change over time
See what factors influence IKEA performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of IKEA' competitors in the India
An analysis of IKEA' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
IKEA in India's Cafe & Restaurants industry holds a leading market position with a percentile of 99, placing it in the top 1%. This indicates strong customer preference relative to its peers, including Mumbaiya Misal and Vadapav, Hotel Jagdamba, Kathi Junction, Mountain'S Pizza Club, Rohru, Ciclo Café, and SOCIAL KITCHEN - Taste of UDUPI.
Customer satisfaction (CSAT) is a key performance indicator showing how well a company's products or services meet customer expectations.
IKEA's overall CSAT in India is 62%, a decrease of 11 percentage points year-over-year. CSAT varies by state, with Telangana at 65%, Maharashtra at 63%, and Karnataka at 45%. The trend shows fluctuation from April to June 2025, peaking at 78.67% in June.
Average check reveals the typical spending per customer, highlighting revenue generation and pricing effectiveness.
IKEA's overall average check in India is INR 782.5, a 24.4% increase year-over-year. Maharashtra leads with INR 821.4, followed by Telangana at INR 760.4 and Karnataka at INR 658.6. The average check displays an increasing trend from April to June 2025, peaking at INR 876.74 in June.
Tracking the number of outlets indicates a brand's expansion and market presence in different regions.
IKEA has two outlets each in Maharashtra and Telangana, and one outlet in Karnataka. The distribution of outlets across these states reflects IKEA's current geographical focus in the Indian market.
Identifying main competitors helps a brand understand the competitive landscape and benchmark its performance against industry rivals.
The top competitors for IKEA in India, based on customer cross-visitation, are McDonald's (6.33%), Pista House (3.88%), Cafe Niloufer (3.47%), Paradise Biryani (3.06%), and Haldiram's (2.65%). This shows the brands frequently visited by IKEA's customers.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to meet customer demand efficiently.
IKEA's peak traffic workload in India occurs between 14:00 and 19:00 hours, reaching a high of 47.40 at 15:00 hours. There is virtually no traffic between 0:00 and 9:00. Resource allocation should be optimized to align with these peak hours.
Consumer segment analysis helps understand customer demographics, enabling targeted marketing and product positioning strategies.
Women are over-represented among IKEA's consumers, with an affinity index of 105, while men are slightly under-represented, with an index of 99. Gen X has a high affinity (192), whereas Gen Y and Gen Z are under-indexed (83 each), indicating generational differences in engagement.