Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
I AM PIZZA is in the top 6% of brands
Sample of brands in the same percentile
See what factors influence I AM PIZZA performance in the Thailand and how they change over time
See what factors influence I AM PIZZA performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of I AM PIZZA' competitors in the Thailand
An analysis of I AM PIZZA' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference. It's a key indicator of brand success within the Cafe & Restaurants industry.
I AM PIZZA holds a leading market performance percentile of 94 in Thailand's Cafe & Restaurants industry, positioning it in the top 6% of brands. This indicates strong customer preference and a solid competitive edge. Performance peers in the same range include: Chakrapad Chicken Rice, Fachai, ข้ามันบ้านนอก by บ้านนอกคอกนาเขาใหญ่, Lase Lase Cafe: Point Ari, Nigiwai Yakiniku & Sushi Buffet Kadtaweechok, and Be4 Steakhouse.
The number of outlets signifies brand reach and expansion. Tracking outlet distribution helps optimize resource allocation and market penetration strategies.
I AM PIZZA has the highest number of outlets in Chiang Mai Province (12), followed by Nakhon Ratchasima Province (11). The presence in other provinces like Chaiyaphum, Phra Nakhon Si Ayutthaya, and Saraburi is also notable, indicating a distributed network.
Analyzing competitors reveals market dynamics and informs competitive strategies. Knowing top competitors allows for better positioning and differentiation.
The top competitors for I AM PIZZA, based on customer cross-visitation, are Neng Roast Pork 2nd branch, VT Namnueng, and Hannah • Hahn (each with 20% cross-visitation), followed by Forty-nine coffee house and Hainan Chicken Rice (each with 10% cross-visitation). This data suggests customer overlap and potential areas for differentiation.
Understanding traffic workload by hour is essential for optimizing staffing and resource allocation to meet customer demand effectively.
I AM PIZZA experiences peak traffic workload between 11:00 AM and 6:00 PM, with the highest workload at 5:00 PM (48.81). The lowest traffic occurs during the early morning hours (1:00 AM to 6:00 AM). This information can help optimize staffing levels throughout the day.
Understanding consumer segments is crucial for tailoring marketing efforts and product offerings to meet the specific needs and preferences of target demographics.
Women (affinity index of 58) and Men (affinity index of 122) index the I AM PIZZA brand, and Gen X (129), Gen Y (91) and Gen Z (128) index it by generation. I AM PIZZA appeals more strongly to Men than to women and has a high affinity index across the three generational segments, over-indexing with Gen X and Gen Z.