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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hooters is in the top 17% of brands
Sample of brands in the same percentile
See what factors influence Hooters performance in the Singapore and how they change over time
See what factors influence Hooters performance in the Singapore and how they change over time
Available by subscription
Available by subscription
An analysis of Hooters' competitors in the Singapore
An analysis of Hooters' competitors in the Singapore
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hooters' market performance is at the 83rd percentile, indicating an average/above average market standing in Singapore's Cafe & Restaurants industry. This means Hooters outperforms 83% of brands. Performance peers in the same percentile range include GUUM Contemporary Grill, Golden Ocean Korean Seafood & BBQ 황금어장, Swee Guan Hokkien Mee, Minced Pork Bros, 1-Altitude Coast, and Ganko Sushi.
Identifying top competitors by cross-visitation patterns reveals direct rivals and consumer preferences, informing competitive strategies and targeted marketing.
JUMBO Seafood and The Bay are the top competitors to Hooters, with a cross-visitation rate of 11.76%. This means that a significant portion of Hooters' customers also visit these restaurants. The Skewer Bar, XW Western Grill - Raffles City, and Hong Lim Market & Food Centre, also share customers with Hooters, but to a lesser extent (5.88%).
Traffic workload analysis highlights peak hours, enabling efficient staffing, resource allocation, and service optimization to match customer demand.
Hooters experiences peak traffic workload between 8 PM and 10 PM, with the highest workload at 62.71% at 9 PM. The lowest traffic is observed between 2 AM and 11 AM. This information can inform staffing and promotional strategies to optimize service during peak hours.
Analyzing consumer segments by gender and generation (Gen X, Gen Y, Gen Z) allows for targeted marketing and product development to enhance brand affinity.
Consumer data shows that the affinity index for Men is 141% and for Women is 44%. Among generations, Gen X affinity index is 189% and Gen Y is 128%. A higher index suggests this segment is strongly represented among Hooters' customer base.