Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
HEYTEA is in the top 14% of brands
Sample of brands in the same percentile
See what factors influence HEYTEA performance in the Malaysia and how they change over time
See what factors influence HEYTEA performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of HEYTEA' competitors in the Malaysia
An analysis of HEYTEA' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
HEYTEA, with a market performance of 86 in Malaysia's Cafe & Restaurants industry, holds an average/above average position. This indicates a solid market presence. Performance peers include Kafe Rimbun dan Kopi, Marrybrown Caltex Machang Bubok, 高宾茶餐室 Restaurant embassy, 108 Hideout, Mr.Pasta 意面先生, Saad al-hafiz nasi kandar, all positioned at 86.
Number of outlets indicates brand reach and market penetration. Growth in outlet numbers suggests expansion and increased accessibility.
HEYTEA has 2 outlets in Selangor and 1 in Pahang, Malaysia. This indicates a limited but present market presence, particularly in Selangor. Expansion into other states could further enhance market reach.
Competitor analysis identifies key players and their market share, aiding strategic positioning and competitive advantage development.
HEYTEA's top competitors in Malaysia, based on cross-visitation, include Tealive, Mochiyuki Onigiri Puchong, Restoran Wan Chang 万昌美食阁, F4 Fish Head Restaurant, and Arashi Shabu-Shabu, City Square JB, each with 12.5% cross-visitation. Understanding these competitors' strategies can inform HEYTEA's marketing.
Traffic workload analysis optimizes staffing and resource allocation. Identifying peak hours ensures efficient service and maximized revenue opportunities.
HEYTEA's peak traffic hours in Malaysia are between 11:00 and 21:00, with the highest workload around 19:00. Minimal traffic occurs overnight. Strategic staffing during peak hours is essential.
Understanding consumer demographics informs targeted marketing and product development. Knowing segment affinity helps tailor strategies for maximum impact.
HEYTEA's customer base in Malaysia shows a high affinity among women (132 index) and Gen Y (122 index) and Gen Z (128 index). Men are under-indexed (78 index). Marketing can be tailored to strongly resonate with Gen Z, Gen Y and Women.