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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hardee's is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Hardee's performance in the Iraq and how they change over time
See what factors influence Hardee's performance in the Iraq and how they change over time
Available by subscription
Available by subscription
An analysis of Hardee's' competitors in the Iraq
An analysis of Hardee's' competitors in the Iraq
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating its competitive strength and customer preference in the industry.
Hardee's MARKET PERFORMANCE in Iraq is at the 98th percentile, indicating a leading position. This means Hardee's captures a significant share of customer visits compared to its competitors. Peers in the same range include Sinnara Restaurant, Lodge Restaurant, Pizza Hut, Alsaqi restaurant, مطعم كباب السبعين, and Akre Qalia.
Customer satisfaction (CSAT) shows customer loyalty and brand perception, directly influencing repeat business and word-of-mouth referrals.
Hardee's overall CSAT in Iraq is 58%, a decrease of 9.4 percentage points year-over-year. Erbil Governorate shows a CSAT of 56%, with a decrease of 11.7 percentage points. This decline suggests a need to investigate and address potential issues affecting customer experience to improve satisfaction levels.
Number of outlets indicates brand's reach and market presence, affecting accessibility and convenience for customers.
Hardee's has 3 outlets in Baghdad Governorate, 2 in Erbil Governorate, and 1 in Duhok Governorate in Iraq. This distribution reveals a stronger presence in Baghdad, suggesting potential for expansion in other governorates.
Competitor analysis reveals direct rivals and customer preferences, guiding strategic positioning and competitive advantages.
Hardee's customers in Iraq also visit Qazuan Restaurant | چێشتخانەی قەزوان (12.5%), De Fermo Restaurant, قصر الضيافة Restaurant, UK Pizza & More, and Chocolate Sarayı (all 8.3333%). This cross-visitation suggests these brands are direct competitors, catering to similar customer needs and preferences.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
Hardee's in Iraq experiences peak traffic between 11:00 AM and 11:00 PM, with the highest workload around 9:00 PM to 10:00 PM (60.96%). Traffic is minimal between 3:00 AM and 9:00 AM. This data informs staffing schedules and promotional timing to maximize efficiency and customer service during peak hours.
Understanding consumer segments allows targeted marketing and product development, enhancing customer engagement and ROI.
Hardee's in Iraq shows a high affinity with women (83%), while men are over-represented (103%). Gen Y are over-represented (175%), indicating a strong affinity. Marketing strategies should consider these segment preferences.