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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hard Rock Cafe is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hard Rock Cafe performance in the Tunisia and how they change over time
See what factors influence Hard Rock Cafe performance in the Tunisia and how they change over time
Available by subscription
Available by subscription
An analysis of Hard Rock Cafe' competitors in the Tunisia
An analysis of Hard Rock Cafe' competitors in the Tunisia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference in the industry. Brand share of foot traffic shows its competitive strength.
Hard Rock Cafe has a leading market performance in Tunisia, ranking in the top 1% within the Cafe & Restaurants industry. This high percentile indicates a strong market standing relative to competitors like CHICK'N CHIPS Boumhal, Om Burger / Om Sugar, مشاوي 5 نجوم - Five Star Grills, Restaurant Les Dunes, KFC and Restaurant Le Jardin au colibri, which also hold a leading position.
Customer satisfaction is critical as it directly impacts brand loyalty, repeat business, and positive word-of-mouth, influencing long-term profitability.
Hard Rock Cafe in Tunisia demonstrates strong customer satisfaction, with an overall CSAT of 93%. This indicates high customer approval. Sousse state shows 93% satisfaction. CSAT increased by 10.5pp year-over-year, pointing to improvements in service or offerings.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and the perceived value of the brand's offerings.
The overall average check for Hard Rock Cafe in Tunisia is 85.5 TND, a slight increase (0.1%) year-over-year. This suggests stable spending per customer. Sousse state shows 85.5 TND average check.
Number of outlets indicates brand reach and market presence, directly influencing accessibility and potential customer base in the country.
Hard Rock Cafe has 1 outlet in Tunisia, located in Sousse. This indicates a limited but potentially strategic presence in this specific region.
Identifying top competitors and understanding customer overlap is crucial for strategic positioning and targeted marketing efforts.
The top competitors of Hard Rock Cafe in Tunisia, based on customer cross-visitation, are Garanemsa Café & Resto (12.5%), Fast Food La Formule (6.25%), La Taverne (6.25%), OMEGA Coffee (6.25%), and The Kitchen Restaurant la Marsa (6.25%). This reveals key brands attracting similar customer segments.
Analyzing traffic workload by hours helps optimize staffing, promotions, and resource allocation to match peak demand and improve customer experience.
Traffic workload for Hard Rock Cafe in Tunisia varies throughout the day. Peak hours are between 20:00 and 23:00, with highest traffic workload at 22:00 (73.43%). Activity is minimal between 2:00 and 11:00.
Understanding consumer segments informs targeted marketing, positioning strategies, and product development to maximize relevance and engagement.
Consumer segments show that women are overrepresented (104 affinity index) and men are slightly underrepresented (98 affinity index). Gen Z shows the highest affinity (124 affinity index), followed by Gen Y (101 affinity index). Gen X is underrepresented (83 affinity index).