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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hafer-Back is in the top 10% of brands
Sample of brands in the same percentile
See what factors influence Hafer-Back performance in the Germany and how they change over time
See what factors influence Hafer-Back performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Hafer-Back' competitors in the Germany
An analysis of Hafer-Back' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hafer-Back holds a leading market position at the 90th percentile in the Cafe & Restaurants industry in Germany. This signifies a strong competitive presence, placing it among the top 10% of brands, alongside peers like Lima Lima Shisha Bar, Restaurant Pecorino, LA DOLCE VITA, Hirsch Heinrich Sommergarten, Fiesta Kirchzarten, and Lei's Küche, all within the same high-performing bracket.
Customer satisfaction (CSAT) reflects brand perception. Monitoring trends helps identify areas for service improvement and customer retention strategies.
Hafer-Back's overall customer satisfaction is at 80%, slightly down by 1.1 percentage points year-over-year. In North Rhine-Westphalia, CSAT stands at 79%. The dynamic CSAT data indicates fluctuations, with a high in June 2025 (91.30%) and a low in May 2025 (53.85%), suggesting variability in customer experience over the period.
Number of outlets represents brand reach. Expansion indicates growth, while distribution across regions shows market penetration and presence.
Hafer-Back has 15 outlets in North Rhine-Westphalia and 1 in Rhineland-Palatinate. This distribution shows a strong presence in North Rhine-Westphalia, indicating it as the core market, with a smaller presence in Rhineland-Palatinate, possibly representing expansion or a niche market.
Competitor analysis helps brands identify key rivals and understand customer preferences. This is vital for strategic positioning and competitive advantage.
Hafer-Back's top competitors, based on cross-visitation, include Bäckermeister Kamm GmbH & Co. KG, Pizzeria BELLA ITALIA, Cafe Extrablatt, Frittenwerk, and Da Vinci Ristorante - Pizzeria, each with 16.67% cross-visitation. This indicates that customers of Hafer-Back also frequently visit these establishments, highlighting them as key competitors for Hafer-Back.
Traffic workload by hours identifies peak times. This informs staffing and resource allocation for optimal service and customer satisfaction.
Hafer-Back experiences peak traffic between 6 AM and 4 PM, with the highest workload around 8-9 AM (56.27% and 56.88%, respectively). There is no traffic between 6 PM and 6 AM. This data suggests that Hafer-Back is primarily a breakfast and daytime destination, requiring adequate staffing during these hours.
Understanding consumer segments informs marketing. Gender and generation insights guide targeted campaigns and product development for maximum engagement.
Hafer-Back shows a high affinity towards men and Gen X, and Gen Y. The data indicates the brand appeals more to these demographics, showing higher-than-average engagement or interest. The brand shows a low affinity towards Women. This insight is useful for the brand to optimize campaigns towards most relevant consumer segments.