Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Häagen-Dazs is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Häagen-Dazs performance in the Germany and how they change over time
See what factors influence Häagen-Dazs performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Häagen-Dazs' competitors in the Germany
An analysis of Häagen-Dazs' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Häagen-Dazs' Market Performance is at the 98th percentile, indicating a leading position in the Cafe & Restaurants industry in Germany. This means Häagen-Dazs captures more customer foot traffic than 98% of its peers, signaling strong market presence and customer preference. Peers within a similar percentile range include Ali's Döner Kebap, Golden Club - Nürnberg, Schmidt am Bodensee, Zyankali Bar, Giovanni Rocco and Südtiroler Stuben.
CSAT reflects customer happiness. Higher CSAT scores suggest better service, product quality, and overall customer experience, boosting loyalty and positive word-of-mouth.
Häagen-Dazs boasts an overall CSAT of 64%, a 5 percentage point increase year-over-year, indicating a positive trend in customer satisfaction. Notably, Hesse shows a CSAT of 72% with a significant growth of 11.8 percentage points. The CSAT trend from April to June 2025 shows fluctuations, peaking in May and then decreasing.
Outlet count indicates brand reach. More outlets generally mean wider availability, greater market presence, and increased convenience for customers.
Häagen-Dazs has 2 outlets in Hesse, Germany. All locations are in Hesse, indicating a concentrated presence within this state.
Knowing key competitors reveals direct rivals, helping refine marketing strategies and identify opportunities for differentiation and gaining market share.
The top competitors of Häagen-Dazs, based on customer cross-visitation, include Bonanza Coffee, Burgermeister, Wen Cheng, L'Osteria, and The Barn Café, with a cross-visitation rate of 5%. This suggests that customers who visit Häagen-Dazs also frequently visit these establishments.
Traffic workload data identifies peak hours. Understanding traffic patterns helps optimize staffing, promotions, and resource allocation for better service.
Traffic workload for Häagen-Dazs is highest between 14:00 and 16:00, with peak traffic at 14:00 (58.14%). Traffic workload is minimal between 0:00 and 10:00 and then increases dramatically. These trends can inform staffing and promotional strategies.
Analyzing consumer segments is strategically important for targeted marketing and positioning. Affinity insights inform strategies to connect with key demographics.
Consumer analysis shows women are well represented (94 affinity index) while men are over-indexed (103). Gen Y is over-indexed (140) while Gen X is under-indexed (66). Gen Z is strongly over-indexed (227). Marketing should leverage high affinity while engaging under-indexed segments.