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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Pollo Loco is in the top 24% of brands
Sample of brands in the same percentile
See what factors influence El Pollo Loco performance in the Italy and how they change over time
See what factors influence El Pollo Loco performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of El Pollo Loco' competitors in the Italy
An analysis of El Pollo Loco' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
El Pollo Loco's market performance is at the 76th percentile, indicating an average/above average position. This means the brand's foot traffic is higher than 76% of its competitors. Performance peers in a similar range include: MEATY, Wok Time, Chalet Del Lago - Gelateria Caffetteria, Trattoria Pizzeria Da Demè, Panificio Pan d'Oro, and Bar Primavera.
Customer satisfaction (CSAT) reflects loyalty and predicts future revenue. High CSAT scores often correlate with repeat business and positive word-of-mouth.
El Pollo Loco boasts a 93% customer satisfaction rate, a 14.1 percentage point increase year-over-year. This high CSAT, particularly in Piedmont, suggests strong customer approval and a positive brand image, pointing to effective customer service and product quality strategies.
Outlet count indicates market presence and expansion. Growth in outlet numbers often signals increasing brand reach and investment in new markets.
El Pollo Loco has 2 outlets in Piedmont, representing 100% of its current presence in Italy. This indicates a concentrated operation in this region, suggesting a strategic focus on or initial entry into the Italian market.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and highlighting opportunities for differentiation.
El Pollo Loco shares customers with Cascina Roseleto, Officine Alimentari, Pomodoro & Basilico Pizza and Food, TRE Officina delGusto, and Caffetteria Tiffany, each with a cross-visitation rate of 12.5%. These brands are its main competitors.
Traffic workload distribution informs staffing and resource allocation. Understanding peak hours optimizes service and minimizes customer wait times.
El Pollo Loco experiences peak traffic between 12:00 and 14:00, and from 19:00 to 22:00. This data suggests optimal staffing levels and targeted promotions should align with these peak activity periods to maximize sales and customer satisfaction.
Understanding consumer segments enables targeted marketing. Tailoring strategies to specific demographics enhances engagement and ROI.
El Pollo Loco's customer base shows a high affinity with Men (154 index) compared to the average customer. The index for Women is only 29. Gen X is over-represented (215 index), while Gen Y is under-indexed (53 index), signaling a need for targeted marketing strategies to broaden appeal.