Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Pollo Loco is in the top 7% of brands
Sample of brands in the same percentile
See what factors influence El Pollo Loco performance in the Spain and how they change over time
See what factors influence El Pollo Loco performance in the Spain and how they change over time
Available by subscription
Available by subscription
An analysis of El Pollo Loco' competitors in the Spain
An analysis of El Pollo Loco' competitors in the Spain
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Pollo Loco's market performance is at the 93rd percentile in Spain's Cafe & Restaurants industry, indicating a leading position. This means the brand outperforms 93% of its peers. Performance peers in the same position include Arzak, La Casa de las Torrijas, Restaurante Brel, Restaurante Pazo Coruña, Bar Pipa and Bareku.
Customer satisfaction reflects customer loyalty and predicts future revenue, making it crucial for business sustainability and growth.
El Pollo Loco's overall customer satisfaction (CSAT) is 76%, up 9.5 percentage points year-over-year. The Valencian Community shows 96% CSAT with a 21.5 percentage point increase, and Catalonia has 94% CSAT with a significant 53.9 percentage point increase. This indicates improved customer experiences across these regions.
Outlet count indicates brand reach and market presence, impacting accessibility and brand visibility for customers.
El Pollo Loco has 3 outlets in Valencian Community, 3 in Catalonia, 1 in Community of Madrid, 1 in Balearic Islands and 1 in Extremadura. The distribution indicates a stronger presence in Valencian Community and Catalonia compared to other regions.
Identifying competitors reveals direct market rivals, aiding in strategic positioning and competitive advantage development.
El Pollo Loco's top competitors based on customer cross-visitation are Petra's Bar Restaurante (11.76%), BAR RESTAURANT GRIZZLY'S. (5.88%), Bar De La Piscina Aldeanueva de la vera (5.88%), 2 de Vins (5.88%), and TEA FOR TWO. (5.88%). Petra's Bar Restaurante has the highest overlap in customer base.
Traffic workload distribution helps optimize staffing, resource allocation, and marketing efforts to match customer demand.
El Pollo Loco experiences peak traffic between 11:00 and 22:00, with the highest workload at 13:00. There is minimal traffic between 0:00 and 8:00. This data informs staffing and operational adjustments to handle peak hours effectively.
Understanding consumer segments enables targeted marketing, improving engagement and conversion rates by tailoring campaigns.
El Pollo Loco's customer base shows a slightly higher affinity towards women (104%) than men (97%). There's a notably high affinity from Gen Y (153%) and lower affinity from Gen X (70%).