Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dunkin' is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Dunkin' performance in the Belgium and how they change over time
See what factors influence Dunkin' performance in the Belgium and how they change over time
Available by subscription
Available by subscription
An analysis of Dunkin'' competitors in the Belgium
An analysis of Dunkin'' competitors in the Belgium
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference by measuring its share of foot traffic against competitors.
Dunkin' in Belgium has a market performance percentile of 96, indicating a leading position. This places it among the top 4% of brands. Its performance peers include Le Tchesté, CAFE WINOK - koffiebar/branderij & shop, Tartelette, Horia - Oriental Natural Eatery, Yalla Yalla, and Oasis, all within the same percentile range, demonstrating strong competitive positioning.
Customer satisfaction reflects loyalty and brand perception, impacting revenue and growth. Monitoring it helps identify areas for improvement.
Dunkin's overall customer satisfaction is 44%, a 9pp decrease year-over-year. Satisfaction varies by region: Flanders leads at 85% (up 35pp), Brussels-Capital is at 79% (up 13.9pp), while Wallonia lags at 5% (down 44.5pp). This highlights regional differences that need targeted strategies.
Outlet count shows market presence and expansion. Monitoring this KPI helps measure brand reach and growth potential.
Dunkin' has 3 outlets in Flanders, 2 in Brussels-Capital, and 1 in Wallonia, indicating uneven regional distribution. Most outlets are concentrated in Flanders, suggesting potential for expansion in Wallonia and Brussels.
Competitor analysis identifies key rivals and customer preferences. This insight helps refine competitive strategies and marketing efforts.
Dunkin's top competitors based on cross-visitation are Manhattn's Burgers (11.11%), Royal Tokyo Sushi Bar Antwerpen (5.56%), Mirlo's (5.56%), Koenie Koenie BBQ bar (5.56%) and Brunch Time’s (5.56%). This indicates customers frequent diverse dining options, with Manhattn's Burgers having the strongest overlap.
Traffic workload reveals peak hours and staffing needs. This helps optimize resource allocation and improve customer experience.
Dunkin' experiences peak traffic between 11 AM and 5 PM, with the highest workload at 4 PM (53.46). Traffic starts increasing at 6 AM, peaking in the afternoon and declining sharply after 8 PM. Night hours have no traffic.
Understanding consumer segments enables targeted marketing. It optimizes messaging and product offerings for different demographics.
Dunkin' customers show a higher affinity towards women (117 index) compared to men (89 index), indicating a stronger representation among female consumers. Gen Z (182 index) and Gen Y (149 index) are significantly overrepresented compared to Gen X (52 index), showing high affinity from younger generations.