Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dixy chicken is in the top 9% of brands
Sample of brands in the same percentile
See what factors influence Dixy chicken performance in the Pakistan and how they change over time
See what factors influence Dixy chicken performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
An analysis of Dixy chicken' competitors in the Pakistan
An analysis of Dixy chicken' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dixy chicken in Pakistan holds a leading market position at the 91st percentile. This signifies that Dixy chicken captures a significant share of customer traffic and surpasses most competitors in the Cafe & Restaurants industry. Performance peers in similar range: Rest Area, Ideal Tasty Point, Hot n Spicy, BunBurry Express, CAFE Karachi buffer zone, B.B.Q Village.
The number of outlets indicates brand reach and market presence, influencing accessibility and brand recognition.
Dixy chicken has a total of 8 outlets in Pakistan, with 4 located in Punjab, 2 in Azad Kashmir, 1 in Khyber Pakhtunkhwa, and 1 in Islamabad Capital Territory. Punjab represents the largest market share for Dixy chicken outlets.
Competitor analysis helps identify key players and understand customer preferences, facilitating strategic positioning.
Customers of Dixy chicken also frequent Al Haaj Waris Khan Restaurant (25%), Kapital Kitchen (25%), Love Doner kebab (12.5%), Savour Foods (12.5%), and Zaiqa Restaurant SDK (12.5%). These are the top competing brands based on customer cross-visitation.
Traffic workload patterns reveal peak hours and customer flow, which is important for staffing and resource management.
Dixy chicken experiences peak traffic workload between 6 PM and 10 PM, with the highest activity around 9 PM. The lowest traffic is observed between 3 AM and 9 AM, indicating overnight closure or significantly reduced operations.
Understanding consumer demographics helps target marketing efforts and tailor product offerings to specific groups.
Women have affinity of 80 for Dixy Chicken, and Men have 104. Men are more represented than women. Gen Y consumers have an affinity index of 142, indicating a high affinity for the brand compared to other generations. No data for other generations is provided.