Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Diva Cakes is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Diva Cakes performance in the Nigeria and how they change over time
See what factors influence Diva Cakes performance in the Nigeria and how they change over time
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Available by subscription
An analysis of Diva Cakes' competitors in the Nigeria
An analysis of Diva Cakes' competitors in the Nigeria
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Diva Cakes, with a market performance percentile of 96, is a leading brand. This indicates a strong market presence and high customer preference compared to its competitors Locale, Norma, Elovee's Bakes n More, Black box restaurant and pub, Loyzcravings, and The Place Restaurant Abeokuta.
Outlet count indicates market reach. Changes reflect expansion/contraction, influencing brand accessibility and revenue potential in different regions.
Diva Cakes has 26 outlets in Lagos State, 2 in Rivers State, and 1 in Ogun State. The concentration in Lagos indicates a strong regional presence, while Rivers and Ogun represent smaller, emerging markets for the brand.
Identifying key competitors and cross-visitation patterns is crucial for strategic positioning and understanding customer preferences.
Diva Cakes shares customers with Popsicle by HappieHour, Astro Lounge, FUTO cafe, Bayrock lifestyle, and Heles cake and events, each with a 14.29% cross-visitation rate. This suggests these brands cater to a similar customer base.
Traffic workload by hours reveals peak times, enabling optimized staffing, resource allocation, and marketing efforts for improved customer experience.
Diva Cakes experiences peak traffic between 12:00 PM and 2:00 PM, reaching a maximum workload of 64.72%. Traffic begins to increase around 8:00 AM and then drops off to zero at 6:00 PM.